| City of license | Matamoros, Tamaulipas |
|---|---|
| Broadcast area | Brownsville, Texas, USA/Matamoros, Mexico |
| Branding | Los 40 Principales |
| Slogan | Con Toda la Actitud! |
| Frequency | 97.7 FM |
| First air date | 1/11/01 |
| Power | 30 kW FM |
| Affiliations | Televisa Radio / RadioDual SA de CV |
| Owner | RadioDifusoras del Bajo Bravo |
| Website | [1][2][3] |
XEEW-FM (branded as Los 40 Principales) is a Spanish-language FM radio station that serves the Brownsville, Texas (USA) / Matamoros, Tamaulipas (Mexico) border area. The station was founded in 1978 by RadioDifusoras del Bajo Bravo and is operated today by RadioDual SA deCV. The station underwent a format change on 1/17/2010 and became affiliated with Televisa Radio under the brand of "Los 40 Principales", thus becoming part of the largest chain of Spanish format radio stations in the world.
The station format is bi-lingual (Spanish and English) Pop Top 40. The official website www.los40rgv.com streams the audio content 24 hrs. a day broadcasting programs such as "YA PARATE", "EL TLACUACHE" and local programing. The station is active in the community in regards to events and public gatherings.
|
|||||||||||