| City of license | Fort Meade, Florida |
|---|---|
| Broadcast area | Lakeland-Winter Haven |
| Branding | Max 98.3 |
| Slogan | "Playin' it all!" |
| Frequency | 98.3 (MHz) |
| Format | Adult Hits |
| ERP | 27,000 watts |
| HAAT | 203 meters |
| Class | C2 |
| Facility ID | 72687 |
| Callsign meaning | RZ = "Rose" (after previous moniker) |
| Former callsigns | WXKT (1990-1991) WOKD-FM (1991-1993) WKGF-FM (1993-1996) |
| Owner | Hall Communications |
| Sister stations | WONN, WPCV, WLKF |
| Website | max983fm.com |
WWRZ is a commercial radio station in Fort Meade, Florida, broadcasting to the Lakeland-Winter Haven area on 98.3 FM.
Its format is Adult Hits. Prior to 2 January 2006 the station was dubbed "98.3 The Rose" and operated with an Adult Contemporary format. Current on air personalities include Eric Michaels, the MAX morning show host with side-kick Mike Lee.
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