WUPE-FM

WUPE-FM (100.1 FM) is a radio station broadcasting an oldies format. Licensed to North Adams, Massachusetts, USA, WUPE-FM serves the Pittsfield area. The station is currently owned by Vox Communications.^[2]

History

The station went on the air July 12, 1964^[3] as WMNB-FM, owned by the Hardman family along with WMNB (1230 AM) and the North Adams Transcript.^[4] The Hardmans sold Northern Berkshire Broadcasting to Donald A. Thurston in 1966^[5]; the company became Berkshire Broadcasting after the purchase of WSBS in Great Barrington in 1968.^[6] By 1973, WMNB-FM had a beautiful music format, separately-programmed from the AM station^[7] (though even at WMNB-FM's inception the two stations did not duplicate more than thirty percent of their programming^[4]). The callsign was modified to simply WMNB on January 30, 1988^[8], after the AM station was renamed WNAW. During the mid-1990s, WMNB's format incorporated smooth jazz and soft adult contemporary programming^[9]; as a whole, however, it remained one of the few remaining beautiful music stations.^[10]

Vox purchased Berkshire Broadcasting in November 2003^[11], with the sale closing in May 2004.^[12] One month later, WMNB began to simulcast an oldies format with another Vox station, WUPE (95.9).^[13] The station took the WUPE-FM callsign two years later, as part of a larger shuffle that resulted in WBEC-FM moving from 105.5 (now WWEI) to 95.9.^[14] WUPE-FM's programming also began to be heard on an AM station in Pittsfield on 1110 AM.^[15]

References

External links

• Official website
• Query the FCC's FM station database for WUPE
• Radio-Locator information on WUPE
• Query Arbitron's FM station database for WUPE