| City of license | Mount Jackson, Virginia |
|---|---|
| Broadcast area | Mount Jackson, Virginia Winchester, Virginia Harrisonburg, Virginia Staunton, Virginia |
| Branding | "Real Country 96.9 WSIG" |
| Slogan | "Your Home for Real Country" |
| Frequency | 96.9 MHz |
| First air date | July 8, 1987 |
| Format | Classic Country |
| Power | 4,300 Watts |
| HAAT | 170 Meters |
| Class | B1 |
| Facility ID | 60105 |
| Callsign meaning | W Shenandoah Valley Gold play on former AM sister's calls |
| Former callsigns | WSIG-FM (1987-2004) WSIG (2004-Present)[1] |
| Affiliations | ABC Radio News ABC Radio's "Real Country" |
| Owner | Vox Radio Group (Vox Communications Group, LLC) |
| Sister stations | WBOP |
| Webcast | WSIG Webstream |
| Website | WSIG Online |
WSIG is a Classic Country formatted broadcast radio station licensed to Mount Jackson, Virginia in Shenandoah County, while studios are located in Mount Crawford, Virginia in Rockingham County. WSIG serves the Central and Northern Shenandoah Valley. WSIG is owned and operated by Vox Radio Group.
Always a Country station, WSIG-FM signed on the air on July 8, 1987 as a simulcaster of its popular sister WSIG-AM (now WSVG-AM). Through most of the 1980s, 1990s, and even into the 2000s, WSIG was a very difficult catch in Winchester, but was considered part of the Winchester DMA.
During 1988, WSIG-FM was sold to Tuschedy Broadcasting and began simulcasting Tuschedy owned WSKO (now WBOP and now on 95.5) as "Super Country". It was an effort to compete with country powerhouses WUSQ in Winchester and WKCY in Harrisonburg but it wasn't to last.
By 1992, WSKO switched to Hot Adult Contemporary, while WSIG remain country.
WSIG-FM was sold in 2002 to Vox Communications, oddly that owns the incarnation of WSKO, WBOP. After going silent for 6 months, WSIG came back on the air in July 2003, with studios now in Mount Crawford, Virginia, but broadcasting from a new tower near Mount Jackson. This would, for the first time, give WSIG-FM a clear signal into Winchester, while at the same time a clear signal into Harrisonburg. On January 15, 2004, WSIG-FM shortened its callsign to just WSIG.
In November 2007, WSIG began streaming their signal online.
In October 2008, WSIG began carrying the "Country Music Greats Radio Show with Jim Ed Brown" from 2 to 4pm on Sundays until January 31, 2010 when it was moved from 10pm to midnight on Sundays.
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