| City of license | Columbus, Georgia |
|---|---|
| Branding | 106.9 Really Rocks |
| Slogan | "Columbus' "REAL" Rock Station" |
| Frequency | 1420 (kHz) |
| Translator(s) | 106.9 W295AY (Crystal Valley) |
| Repeaters | 99.3-2 WKCN-HD2 |
| Format | Active rock |
| Power | 250 watts |
| Class | D |
| Facility ID | 72090 |
| Callsign meaning | Radio Columbus Georgia |
| Former callsigns | WRBL |
| Affiliations | Atlanta Braves |
| Owner | PMB Broadcasting LLC |
| Sister stations | WRLD-FM, WKCN, WCGQ |
| Webcast | Listen Live |
| Website | 1069rocks.com |
WRCG (1420 AM) is a active rock formatted radio station in Columbus, Georgia. WRCG previously held the call letters WRBL. As WRBL, the station first operated on the frequency of 1200 before being reassigned in the early 1940s to 1230 and later to 1420. In 2010, the station began simulcasting at 106.9 FM with a broadcast translator.
The station is an affiliate of the Atlanta Braves radio network.[1]
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WRCG was originally WRBL (Wee-Rebel Radio), from which WRBL-TV (Channel 3) and WRBL-FM (102.9 FM) sprang. The station was a mixture of MoR music, personality, sports and local/network news. The music was phased out with the advent of FM radio. It became WRCG (Radio Columbus Georgia) when the TV and radio went their separate ways.[2]
In December 2002, McClure Broadcasting, Inc., (Chuck McClure Jr., president) reached an agreement to sell this station to Archway Broadcasting Group (Al Vicente, president/CEO). This was part of a four-station deal, along with WRLD-FM, WCGQ, and WKCN, for a reported combined sale price of $15 million.[3] At the time of the sale, WRCG carried a news/talk radio format.
On July 31, 2008, local investment group PMB Broadcasting LLC (headed up by Jim Martin) purchased this station along with Columbus-area sister stations WRLD-FM, WCGQ, and WKCN from Archway Broadcasting Group LLC for a reported sale price of $7.2 million.[4] At the time of the sale, the station carried a news/talk radio format. The deal was approved by the FCC on October 1, 2008.[5]
In April 2010, WRCG flipped formats from News/Talk to Oldies. Carrying programming from Scott Shannon's True Oldies Channel, the station used the FM frequency of its broadcast translator for its "Boomer 106.9" branding. Later in 2010, formats were flipped again to classic rock. Once again on Monday April 4, 2011 106.9 flipped formats to active rock branded as "106.9 Really Rocks".
| Call sign | MHz | City of license | Power (W) |
Class |
Additional Information |
|---|---|---|---|---|---|
| W295AY | 106.9 | Crystal Valley (Columbus, Georgia) | 250 | D | FCC |
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