WPAW

WPAW
City of license Winston-Salem, North Carolina
Broadcast area Piedmont Triad
Branding 93.1 The Wolf
Slogan Always More Than 50 Minutes Of Fresh Country Every Hour
Frequency 93.1 MHz (also on HD Radio)
Format Country
HD2: Oldies
ERP 99,000 watts
HAAT 335 meters
Class C
Facility ID 40752
Former callsigns WMQX-FM (until 11/20/2006)
WSEZ (until 02/23/1987)[1]
Owner Entercom
Sister stations WJMH, WQMG-FM, WSMW
Webcast Listen Live
Website 931wolfcountry.com

WPAW ("93.1 the Wolf") is a country music radio station licensed to Winston-Salem, North Carolina, and serving the Piedmont Triad region, which includes Greensboro and High Point. The Entercom outlet broadcasts at 93.1 MHz with an ERP of 100 kW.

Contents

History

The station's original calls were WAIR-FM (sister station and simulcast partner to current WPOL). The station was known as "Fresh Air 93".[2] In the late 1960s the station began separate programming with religious during the day and beautiful music at night, with the call letters WGPL.[3]

In 1979, the station returned to a partial simulcast of a Top-40 format with WAIR, but the 93.1 station took on the calls WSEZ and the combination was collectively known as Z-93.

In the 1980s WSEZ completely separated from WAIR, playing Top 40 and later album-oriented rock. In 1985, one-fourth of WAIR programming was a simulcast of WSEZ.[4] On March 6, 1987, the station became WMQX "W-Mix", an adult contemporary station playing hits of the 60s, 70s and 80s with "less talk, more variety".[5] The WMQX letters stayed during the station's entire tenure as an Oldies station, which began in 1990. The format change, along with a name change to Oldies 93-Point-Fun, boosted the station's popularity.[6]

On October 3, 2006 the station began spinning the format wheel, which landed on country on October 4. The move now gives the region three country outlets as they take on heritage rival WTQR and upstart classic country station WIST.

As of the week ending November 25, 2006, WMQX officially changed its call letters to WPAW. The call letters were formerly assigned to 99.7 FM in Vero Beach, Florida which were in use from 1995, until March 5, 2001. The call letters WPAW also were assigned to WPAW-AM in the Syracuse, NY area during the late 1960's.

Airstaff

5a-10a: Chuck & Leanne - 'The Wake Up With The Wolf Show'
10a-3p: Clay JD Walker and The Wolf@Work
3p-7p: Gunner Jackson
7p-mid: Charley McCain

The Rebirth of Oldies 93

In January 2007 WPAW signed on a hybrid analog/digital transmitter, allowing the radio station to transmit an HD2 signal, with an expanded, commercial-free version of then off-air Oldies 93 format. The Oldies 93HD runs an expanded playlist with no jocks. Listeners in the Triad can listen to Oldies 93HD if they purchase an HD Radio.

References

  1. ^ "Call Sign History (WPAW)". http://licensing.fcc.gov/cgi-bin/ws.exe/prod/cdbs/pubacc/prod/call_hist.pl?Facility_id=40752&Callsign=WPAW. Retrieved 2010-04-27. 
  2. ^ "Raleigh-Durham FM Dial". Archived from the original on 2003-02-01. http://web.archive.org/web/20030201081556/http://www.geocities.com/rdurw/fm.html. Retrieved 2010-04-27. 
  3. ^ Sid Bost, "New Radio Voice Coming Into Triad," Twin City Sentinel, Feb. 14, 1976.
  4. ^ Robin Adams, "Black-Oriented Radio Stations Make Gains," Winston-Salem Chronicle, August 8, 1985.
  5. ^ Bradley Johnson, "Aiming for an Audience," Greensboro News & Record, July 20, 1987.
  6. ^ Leigh Preslley, "WMQX Changes Name, Attracts Listeners," Greensboro News & Record, August 18, 1991.

External links