| City of license | Marion, Virginia |
|---|---|
| Broadcast area | Marion, Virginia Saltville, Virginia Tazewell, Virginia |
| Branding | 102.5 The Renegade |
| Slogan | "102 Percent Classic Rock" |
| Frequency | 102.5 MHz |
| First air date | March 14, 1968 |
| Format | Classic rock |
| Language | English |
| ERP | 440 watts |
| HAAT | 367 meters (1,204 ft) |
| Class | A |
| Facility ID | 19477 |
| Affiliations | Citadel, Premiere, United Stations |
| Owner | TECO Broadcasting, Inc. (Emerald Sound, Inc.) |
| Sister stations | WZVA |
| Website | 1025therenegade.com |
WOLD-FM (102.5 FM, "The Renegade") is an American radio station licensed to serve Marion, Virginia, USA. The station, established in 1968, is currently owned and operated by TECO Broadcasting, Inc. The station's broadcast license is held by Emerald Sound, Inc., pending completion of a sale to TECO Broadcasting. The station was assigned the call sign WOLD-FM by the Federal Communications Commission (FCC).[1]
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WOLD-FM broadcasts a classic rock music format to the greater Marion/Saltville/Tazewell, Virginia, area.[2] Weekday programming includes The John Boy and Billy Big Show (from Premiere Radio Networks) in the mornings,[3] The Rick and Bubba Show on evenings, and Nights with Alice Cooper (from United Stations Radio Networks) in late night.[4] Weekend programming includes The Tim White Bluegrass Show[5] and Virginia Tech Hokies sports broadcasts.[4][6]
WOLD-FM signed on in 1968 as a sister station to WOLD (1330 AM). The AM station is now licensed as WITM and owned by Praise and Glory Ministries based in Knoxville, Tennessee.
In November 2007, longtime license holder Emerald Sound, Inc., reached an agreement with TECO Broadcasting, Inc., to transfer the broadcast license for WOLD-FM plus all of the station's assets for a published sale price of $400,000. In addition, TECO Broadcasting agreed to pay Emerald Sound owners Robert S. Dix and Patricia A. Dix $100,000 as "non-compete" compensation. TECO Broadcasting is wholly owned by Tom Copenhaver, licensee for WZVA. The deal was accepted for filing by the FCC on January 30, 2008, and approved on April 10, 2008. An August 2009 filing showed the sale as still in progress and as of January 2011[update] the transaction has yet to be either completed or dismissed.[7]
In September 2010, the station's format shifted from pure classic rock to classic rock plus some country music, branded as "The Renegade, rock with a twang".[4]
For his 1973 album Short Stories, singer Harry Chapin wrote a song about an aging disc jockey who begins and ends his career at (fictional) FM radio station "WOLD" in Boise, Idaho.[8] That song, "W*O*L*D", would prove more popular with disc jockeys who could identify with the song than the general public, although it did reach #36 on the Billboard Hot 100 in March 1974, almost exactly six years after the real WOLD-FM signed on in Virginia.[8][9][10] Chapin joked in interviews that it was "a hit for fifteen minutes".[11]
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