City of license | Lynchburg, Virginia |
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Broadcast area | Lynchburg, Virginia Roanoke, Virginia Bedford, Virginia |
Branding | "The Truth 590" |
Frequency | 590 kHz |
First air date | 1930 |
Format | Religious |
Power | 5,000 Watts daytime 1,000 Watts nighttime |
Class | B |
Facility ID | 39579 |
Callsign meaning | W Lynchburg VirginiA |
Owner | Truth Broadcasting Corporation |
WLVA is a Religious formatted broadcast radio station licensed to Lynchburg, Virginia, serving Lynchburg, Roanoke and Bedford. WLVA is owned and operated by Truth Broadcasting Corporation.
WLVA was the first radio station in Lynchburg and one of the first in Virginia.
Until the late 1970s, WLVA had many listeners, but FM radio took away a lot of the audience.[1]
In 2005, Truth Broadcasting purchased WLVA from Kovas Communications. The station was off the air at that time.[1] In 2008, Truth Broadcasting, whose president was Stuart Epperson, Jr., announced WLVA's sale to Chesapeake-Portsmouth Broadcasting Corp., whose president was Nancy Epperson.[2]
The WLVA call letters were once attached to WSET-TV, the Lynchburg-based ABC affiliate, which was known as WLVA-TV.
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