WLTK

WLTK
City of license New Market, Virginia
Broadcast area Harrisonburg, Virginia
Staunton, Virginia
Branding "K-LOVE"
Frequency 103.3 MHz
First air date 1995
Format Contemporary Christian
Power 2,050 Watts
HAAT 169 Meters
Class A
Facility ID 12600
Former callsigns WEZI (1993-1997)
WBHB-FM (1997-2001)
WLTK (2001-present)[1]
Affiliations K-LOVE
Owner Massanutten Broadcasting Company, Inc.
Sister stations WBTX, WNLR
Webcast WLTK Webstream
Website WLTK Online

WLTK is a Contemporary Christian formatted broadcast radio station licensed to New Market, Virginia, serving the Harrisonburg/Staunton area. WLTK is owned and operated by Massanutten Broadcasting Company, Inc.

History

The station first took the callsign WEZI on September 15, 1993 and officially launched in 1995. For two years, the station would carry a Soft Hits format, branded as "EZ 103".

On November 7, 1997, WEZI switched its callsign to WBHB-FM and changed the format to Oldies/Classic rock, branded as "Bob 103.3", and later went by "B-103.3"

On August 8, 2001, WBHB-FM swapped callsigns and formats with WLTK at 96.1 FM, becoming a Contemporary Christian format, branded as "X103 The Cross". WBHB-FM remained on 96.1 FM until February 7, 2005, when the WBHB-FM callsign and Oldies/Classic rock format moved to 105.1 FM as part of a frequency swap that also moved WJDV from 105.1 FM to 96.1 FM.

On February 1, 2010 WLTK dropped its "X103 The Cross" format and began broadcasting the K-LOVE music service, though continues to be locally owned.[2]

References

External links