WLIW

WLIW
Garden City-New York, New York
Branding WLIW 21
Slogan New York Public Television
Channels Digital: 21 (UHF)
Virtual: 21 (PSIP)
Subchannels 21.1 PBS
21.2 Create
21.3 PBS World
Affiliations PBS
Owner WNET.org
Founded January 14, 1969
Call letters' meaning Long Island West
Sister station(s) WNET, NJTV
Former channel number(s) Analog:
21 (UHF, 1969-2009)
Digital:
22 (UHF, 1999-2009)
Former affiliations NET (1969-1970)
Transmitter power 89.9 kW
Height 111 m
Facility ID 38336
Website WLIW.org

WLIW, channel 21, is a non-commercial educational public television station licensed to Garden City, New York; which serves as a secondary Public Broadcasting Service (PBS) member station for the New York City television market. WLIW is owned by the New York City-based WNET.org (formerly the Educational Broadcasting Corporation), and is a sister station to both New York City's primary PBS member station, Newark, New Jersey-licensed WNET (channel 13), and the regional NJTV network.

WLIW's main studios and transmitter are located in Plainview on Long Island, while its operations are housed at WNET's studios in Midtown Manhattan.

Contents

History

WLIW began broadcasting on January 14, 1969, originally operated by the Long Island Educational Television Council. It is currently the third-most watched PBS station in the country, behind WNET and KOCE-TV in the Los Angeles area. In February 2003, the Long Island Educational TV Council merged with the Educational Broadcasting Corporation, thus combining WLIW's operations with those of WNET. The Long Island Educational Television Council was retained as WLIW's governing board and fundraising arm.

WLIW promotes itself as a more locally-oriented station than WNET, as evidenced by its on-air moniker of "New York Public Television." However, it is a major producer of national PBS programming in its own right. Among its more prominent shows are the innovative Visions series and many music specials featuring noted American performers like Frank Sinatra, Billy Joel, Neil Sedaka, Rick Nelson and international stars like Helmut Lotti and Sarah Brightman. Regular hosts of these specials produced for PBS include Laura Savini, Terrel Cass, Mark Simone, David Rubinson and Lisa Jandovitz.

Digital television

The station's digital channel is multiplexed:

Digital channel

Channel Name Video Aspect Programming
21.1 WLIW-DT 480i 4:3 Main WLIW Programming / PBS
21.2 WLIW-DT2 Create
21.3 WLIW-DT3 PBS World
21.4 WLIW-DT4 V Me

Analog-to-digital conversion

On June 12, 2009, WLIW discontinued regular analog programming on channel 21. [1] The station returned from channel 22 to channel 21.

Its former identity which debuted in 2005, its color palette and on-air graphics, was designed and conceived by Trollback + Company in 2005. It was the station's first corporate branding initiative since its launch in 1969. In 2009, WLIW unified its branding with its sister WNET, adopting a similar logo, but in a blue color scheme rather than WNET's red, but keeping the WLIW 21 name (it does however, carry over the dotted "i" from the WNET logo).

External links

References