| City of license | Fort Rucker, Alabama |
|---|---|
| Broadcast area | Dothan, Alabama |
| Branding | Rock 104 |
| Frequency | 103.9 MHz |
| Format | Rock |
| ERP | 25,000 watts |
| HAAT | 89 meters (292 feet) |
| Class | C3 |
| Facility ID | 63945 |
| Callsign meaning | Jimmy Jarrell (former owner) |
| Former callsigns | WAYD-FM (1974-1989)[1] WNER (1989-1990) WQLS (1990-1993) WQLS-FM (1993-2001)[2] |
| Owner | Georgia Edminston (Southeast Alabama Broadcasters, LLC) |
| Sister stations | WECB, WESP, WLDA |
| Website | rock104dothan.com |
WJRL-FM (103.9 FM, "Rock 104") is a radio station licensed to serve Fort Rucker, Alabama, USA. The station, which began broadcasting in 1974, is currently owned by Georgia Edminston and the broadcast license held by Southeast Alabama Broadcasters, LLC. A sale to Alabama Media, LLC, is pending FCC approval.
WJRL broadcasts a rock music format to the Dothan, Alabama, area.[3] In addition to its usual programming, WJRL-FM airs college football games as a member of the Auburn Tigers football radio network.[4]
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This station began regular broadcasting 1974 as WAYD-FM with 3,000 watts of effective radiated power on a frequency of 103.9 MHz and licensed to serve the community of Ozark, Alabama.[1] Station owner Wade B. Sullivan built it as an FM sister station to his WAYD (1190 AM, now WQLS (1220 AM)), also then licensed to serve Ozark.[1]
In October 1981, Wade B. Sullivan agreed to sell this station to Raymond F. Akin, J.A. Baxter, Jr., and Gordon L. Bostic doing business as RJG Communications. The deal was approved by the FCC on December 3, 1981.[5]
In February 1983, RJG Communications announced its intention to sell this station to MSB Communications, Inc. The deal was approved by the FCC on April 8, 1983.[6] In April 1985, Stephen G. McGowan made a deal to acquire full control of station licensee MSB Communications, Inc., from partners William James Samford, Jr., and William B. Blount. The deal was approved by the FCC on June 17, 1985, and the transfer of control was consummated on January 22, 1986.[7]
In October 1988, MSB Communications, Inc., reached an agreement to sell this station to Wesley R. Morgan. The deal was approved by the FCC on November 10, 1988, and the transaction was consummated on December 29, 1988.[8] The station was assigned the call letters WNER by the Federal Communications Commission on January 27, 1989.[2] In March 1989, Wesley R. Morgan applied to the FCC to assign the license for this station to Morgan Broadcasting Limited Partnership. The deal was approved by the FCC on April 4, 1989, and the transaction was consummated on May 2, 1989.[9]
In April 1990, Morgan Broadcasting Limited Partnership completed a deal to sell WNER to Sunrise Broadcasting Corp. The deal was approved by the FCC on June 21, 1990.[10] The station's call letters were changed to WQLS on November 26, 1990.[2] In May 1991, Sunrise Broadcasting Corp. applied to the FCC to transfer the license for this station to subsidiary company Sunrise Broadcasting of Alabama, Inc. The deal was approved by the FCC on June 13, 1991.[11] In June 1992, Sunrise Broadcasting Corp. made a deal to transfer control of Sunrise Broadcasting of Alabama, Inc., to CVC Capital Corp. The deal was approved by the FCC on July 27, 1992.[12] When an AM sister station was assigned the WQLS call letters, this station's call letters were modified to WQLS-FM on July 9, 1993.[2]
In September 1995, Sunrise Broadcasting of Alabama, Inc., contracted to sell WQLS-FM to Woods Communications Group, Inc. The deal was approved by the FCC on November 21, 1995, and the transaction was consummated on January 20, 1996.[13]
In May 2000, Woods Communications Group, Inc. (Charles Woods, chairman) agreed to sell this station to Jimmy Jarrell. The deal was approved by the FCC on July 17, 2000, and the transaction was consummated on July 25, 2000.[14] Jarrell had the station assigned the current WJRL-FM call letters by the FCC on February 27, 2001.[2]
In May 2002, Styles Broadcasting Inc. (Kim Styles, CEO) reached an agreement to purchase country music formatted WJRL-FM and gospel music formatted sister station WQLS from Jimmy Jarrell for a reported sale price of $750,000.[15] The deal gained FCC approval on June 24, 2002, and the deal was consummated on August 1, 2002.[16]
In November 2003, Styles Broadcasting of Dothan, Inc., applied to assign the license for WJRL-FM to Styles Media Group, LLC. The deal was approved by the FCC on March 10, 2004, and the transaction was consummated on April 13, 2004.[17] In March 2005, Styles Media Group, LLC, applied to the FCC to assign the license for this station to Styles Alabama Licensing, LLC. The assignment was approved by the FCC on March 23, 2005, and the transaction was consummated on January 31, 2006.[18]
In 2006, Styles Broadcasting became the Magic Broadcasting Company.[19] That same year, WJRL-FM dropped its "Thunder 103.9" branding and classic rock music format for a "My 103.9" branding and an adult hits format.[19]
In April 2007, Magic Management Company, LLC, agreed to transfer control of licensee Magic Broadcasting Alabama Licensing LLC to Radio Broadcast Management, Inc. The transfer was approved by the FCC on June 20, 2007, and the transaction was consummated on July 1, 2007.[20]
In January 2009, the station applied to the FCC for authorization to change its community of license to Fort Rucker, Alabama.[21] This authorization was granted on March 25, 2009.[21]
Shortly after Noon local time on April 1, 2009, the station began stunting with a continuous loop of "For Those About to Rock" by AC/DC. After the stunt, the station changed formats to active rock as "103-9 The Edge."
On September 24, 2009 the station once again changed formats, this time to a sports talk format as "Sportstalk 103.9."
On September 9, 2010 the station once again changed formats, this time to rock, branded as "Rock 104".
In November 2011, the station was purchased by Georgia Edminston's Southeast Alabama Broadcasters, LLC. She in turn is selling it to Alabama Media, LLC, pending FCC approval of the four-station deal.
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