| City of license | Pittsfield, Massachusetts |
|---|---|
| Slogan | "Today's soft hits and yesterday's favorites" |
| Frequency | 1340 kHz |
| First air date | 1936[1] |
| Format | Soft AC |
| Power | 1,000 watts (unlimited) |
| Class | C |
| Facility ID | 71232 |
| Callsign meaning | BeRKshire |
| Owner | WBRK, Inc. |
| Sister stations | WBRK-FM |
| Website | http://www.wbrk.com/ |
WBRK (1340 AM) is a radio station licensed to serve Pittsfield, Massachusetts. WBRK was the Berkshires 1st radio station taking to the air in 1938 in studios located on "Bank Row" in downtown Pittsfield. As with many stations of that era, the spacious studios allowed for live performances by the big bands and orchestras of the day. The company later founded the only commercial television station to call the Berkshires home in the 1950's with WMGT. The television station, with a tower on Mount Greylock, was later sold and eventually evolved into WTEN-TV based in Albany. The radio station is currently owned by WBRK, Inc. It airs a Soft Adult Contemporary music format.[2] The station was assigned the WBRK call letters by the Federal Communications Commission.[3]
In addition to its usual music programming, WBRK carries New York Yankees, and local sports broadcasts.[1]
From 1941 to 1960 Mr. Dan Healy worked as a sports broadcaster for WBRK (AM).
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