The VFX creative director is a position common in films, television programs and games utilizing a high amount of visual Effects.
For movies which are fully CG or partly CG a VFX creative director works closely with the director. On smaller VFX-intensive productions such as music videos or some TV commercials, a VFX creative director may also assume the responsibilities of the director. They are charged with making creative and aesthetic choices for visual effects. Although the role is generally more creative in nature, most VFX creative directors have a technical background and may exert a strong practical hand in production.
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The responsibilities of a VFX creative director are very much like an Art Director, Production Designer or Chief creative officer ; though with a particular focus on the computer-generated imagery of their projects. They are primarily responsible for directing and supervising the creative and technical execution of visual effects sequences, from concept to completion, including:
The VFX creative director may be responsible for all or a part of them, and may delegate to visual effects supervisors, editors, compositors, rotoscope artists, matte painters and 3d animators.
The growing prevalence and sophistication of VFX is seeing VFX creative directors integrated more deeply at different levels of the production pipeline, particularly as VFX increasingly informs story and vice versa.[1] VFX creative directors may therefore have input on various aspects of production, including:
As with much of the film industry, merit is awarded on the quality of work produced and not on academic qualifications. Bachelors or Masters degrees in film and television, digital media, design or animation may be beneficial. There are a suite of skills and conditions that predispose an individual to successful operation as a VFX creative director:
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