| Taiwan External Trade Development Council | |
|---|---|
| Motto | Cooperation, Commitment, Concentration, Creativity |
| Formation | July 1, 1970 |
| Type | Juridical Person / Trade |
| Headquarters | Taipei City, Taiwan |
| Official languages | Traditional Chinese & English |
| Chairman | Chih-kang Wang |
| Key people | Sun Yun-suan (The 1st CEO of TAITRA) Wu Kuan-hsiung (Founder of TAITRA) |
| Website | http://www.taitra.org.tw |
The Taiwan External Trade Development Council (TAITRA) is a non-profit government co-sponsored[1] trade promotion organization in the Republic of China founded in 1970. TAITRA assists Taiwan businesses and manufacturers to reinforce their international competitiveness and to cope with the challenges they face in foreign markets.
Over the past decades, TAITRA has developed trade promotion, and it has an information network consisting about 850 trained specialists stationed in its headquarters in Taipei, four local branch offices in Hsinchu, Taichung, Tainan and Kaohsiung, over 44[1] overseas branch offices worldwide. Cooperating with Far East Trade Services, Inc. (FETS) and the Taipei World Trade Center (TWTC), its sister organizations, TAITRA has striven to adapt its trade promotion strategies to the changing international conditions. Its major functions include: Market Research & Information Service, Market Development, Exhibition & Convention Service, Trade Education, and Web Service.
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