StrategyOne

StrategyOne
Type Private
Industry Market Research Consulting
Founded 1999
Headquarters New York, New York
Key people Laurence Evans, President
Website http://www.strategyone.net/

StrategyOne is a global market research and opinion polling firm owned by Edelman, the world’s largest independent public relations firm. Founded in 1999, StrategyOne specializes in market and media research and analysis, and has worked with a diverse array of clients including trade associations, international corporations, non-profits, and governments. Its research has been highlighted in a number of major news outlets including the Wall Street Journal,[1] the New York Times,[2] the Washington Post,[3] and USA Today.[4]

Headquartered in Washington, DC, StrategyOne also has U.S. offices in New York, Chicago, Silicon Valley, Atlanta, Houston, Seattle and Rochester, New York. International StrategyOne offices are located in Paris, London, Brussels and Abu Dhabi.[5]

Trust Barometer

StrategyOne is the research company behind the Edelman Trust Barometer, an international study conducted in 18 countries among opinion elites that focuses on the principles of trust in business.[6]

References

  1. ^ Anders, George. “As Economy Slows, Reputation Takes On Added Meaning” in the Wall Street Journal, January 9, 2008.
  2. ^ Norris, Floyd. “A Rise in Pessimism in the Corner Office” in the New York Times, January 30, 2009.
  3. ^ McCann, Ruth. “'Best' For Last?” in the Washington Post, August 3, 2009.
  4. ^ Healy, Michelle and Ward, Sam. “What are the Sexiest U.S. Cities?” in USA Today.
  5. ^ "Offices". StrategyOne. http://www.strategyone.com/offices.html. Retrieved 2011-10-04. 
  6. ^ Garcia, Tonya. “New Edelman Trust Barometer finds trust in US companies at a low” in PRWeek, January 27, 2009.

External links