Type | Private |
---|---|
Founder(s) | Seth Priebatsch |
Headquarters | Cambridge, Massachusetts, United States |
Area served | Worldwide |
Employees | 60 |
Website | scvngr.com |
Type of site | Social Gaming |
Registration | Required |
Available in | English |
Current status | Active |
SCVNGR is a social location-based gaming platform for mobile phones. The application has both a consumer and enterprise component. Companies, educational institutions, and organizations can build challenges, the core unit of their game, at places on SCVNGR from the web. The service also supports SMS.[1][2] SCVNGR is building a game "layer" on top of the world.
By going places and doing challenges, players can earn points. They are also able to broadcast where they are and what they're up to to their friends on Facebook and Twitter. By doing challenges, players can unlock badges and real-world rewards, such as discounts or free items.
As of June 2010[update], over 1000 companies, educational institutions, and organizations have built on SCVNGR by creating challenges (and often rewards) at their locations.[3]
In February 2011, it was speculated that SCVNGR had reached over 1 million users.[4]
In March 2011, SCVNGR launched LevelUp, a mobile payments platform to increase engagement and loyalty at local businesses.
Contents |