Rustan's

Rustan's
Type Corporation
Industry Retailing
Founded Makati City, 1952
Founder(s) Bienvenido Tantoco
Headquarters Metro Manila and Cebu, Philippines
Products Clothing, footwear, bedding, furniture, jewelry, cosmetics, housewares
Revenue $ 3.822 million (FY2009)
Operating income US$ 1.863 million(FY2007)
Net income US$ 140 million (FY2007)
Employees 30,000 (Nationwide) (2009)
Parent Rustan Commercial Corporation
Website [1]

Rustan's Department Store or simply Rustan's is considered as the country's most prestigious retailer, Rustan's remains the exclusive address of note of many of the world's most famous names and signatures - from Cartier to Mikimoto, Tiffany to Ermenegildo Zegna, Nina Ricci to Alfred Dunhill to Ice-Watch, Sonia Rykiel to Estee Lauder, to name a few of the stores-within-a-store concepts that it has pionered. It has just as easily become the place to find the best products of the Philippines as well. Today, in the competitive environment of world marketing, brands and companies wishing to make inroads into the upbeat Asia Pacific market realize that Rustan's is a major force and player to contend with. A place in the Rustan's hearth is one of the best credentials with which to enter this booming market. And for the consumer, Rustan's in the Philippines is considered the ultimate source for gift-giving as well as the only place for fashion options and accessories for the art of living.

Contents

History

The history of Rustan's, as it refers to the premier chain of upscale department stores, is the stuff that legends are made of. Established in 1951 by the husband and wife team of Bienvenido (Sr.) and Gliceria Tantoco. Rustan's Department store actually began as a set of goods hurriedly displayed for sale in the living room of the couple. From these unlikely beginnings, a picturesque gift shop was formed until it slowly but always elegantly became the country's preeminent department store chain. It has a reputation it continues to earn with constant achievements and innovations in merchandising, sales, displays and promotions. It has also introduced the first customer loyalty program in the retail industry - the Frequent Shoppers Plus.

Stores

Red Tag by Rustan's

Located in Robinson's Place Manila this store serves as the Outlet store of Rustan's Department store.

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