Preeti Desai

Preeti Desai
Born Preeti Desai
29 September 1985
Middlesbrough, England
Occupation Actress, Model
Years active 2008-present
Partner Abhay Deol

Preeti Desai (Gujarati: પ્રીતિ દેસાઇ; born 29 September 1985) is a Indian Actress who was Miss Great Britain 2006. A British Indian, she made history by becoming the first British woman of Indian origin to ever win the title.[1]

Contents

Early life and background

Preeti Desai was born in Middlesbrough, North Yorkshire England.[2] The daughter of Jitendra and Hemlata who have a pyrotechnics company called G2 Fireworks. She has a younger sister Anjlee who is a singer/songwriter. She attended St Augustine Roman Catholic primary school in Coulby Newham, then Nunthorpe Secondary School. After leaving school she did a three-year course in hair and beauty therapy at Middlesbrough College. After graduating as a fully qualified beauty therapist, Desai worked in and managed a salon for a number of years.

Career

Following the dismissal of the original winner Danielle Lloyd over allegations of impropriety, Desai, who had originally placed fifth in the Miss Great Britain competition was voted the winner by the country.[3] was elected Miss Great Britain 2006 by the British public in a poll of readers of The Sun newspaper,[4] and moved to London. During the time she had the title Miss Great Britain she used her popularity to help charity organisations like Carers Week.[5] and Mind.

Modelling

After Desai passed on the Miss Great Britain title to Gemma Garrett in May 2007, she went on to be a professional fashion model, and walked for fashion weeks, couture weeks and top designers. She has been on the covers of Cosmopolitan, L’Officiel, Grazia, and G2.

Desai was on both the cover and as February and September model in the Kingfisher Swimsuit Special Calendar 2008, and was also invited by Vijay Mallya as ambassador of Kingfisher to the Formula 1 world tour in 2008.[6] She has done television commercials and print ads for brands like Cadbury plc, LG Corp., Hero Honda, Citibank and Nokia.[7]

In October 2009 she was announced as the new face of the retail apparel company Provogue, along with Indian actor Hrithik Roshan. She shoots with Italian designer Leonardo Ferragamo of Salvatore Ferragamo Italia S.p.A. for L'Officiel magazine, and she walked for fashion designer Christopher Kane in Fashion Week March 2010.

Film work

Desai made her film debut in a feature film Shor in the City which released on April 2011. It is directed by Raj Nidimoru and DK Krishna, and is produced by Balaji Films Ekta Kappor.[8][9] Desai plays the role of the female protagonist Sharmili, opposite Indian-American actor Sendhil Ramamurthy.[10] The film is a thriller drama, set in contemporary Mumbai, with three separate but interrelated storylines, of which one is in English and two in Hindi.

Shor in the City was officially selected for the Pusan International Film Festival and the Dubai International Film Festival in 2010. The film won the Best Director Award at MIAAC in New York.[11]

Personal life

Desai is in a romantic relationship with actor Abhay Deol.[12]

Filmography

Year Film Role Other notes
2011 "Shor in the City" Shalmili won the Best Director Award at MIAAC in New York
2012 "Rock The Shaadi" Jeevan Filmimg

References

  1. ^ "First Miss Great Britain of Indian origin". Sepia Mutiny. 2006-12-05. http://www.sepiamutiny.com/sepia/archives/004009.html. 
  2. ^ "How an Asian immigrant grew up to be Miss Great Britain". The Independent. 2006-11-25. http://www.independent.co.uk/news/uk/this-britain/how-an-asian-immigrant-grew-up-to-be-miss-great-britain-425754.html. 
  3. ^ "Danielle Lloyd Replaced As Miss Great Britain". Entertainment Wise. http://www.entertainmentwise.com/news/24752/danielle-lloyd-replaced-as-miss-great-britain. 
  4. ^ "Miss Great Britain is so Preeti". The Sun (United Kingdom). 2006-11-14. http://www.thesun.co.uk/sol/homepage/news/article71137.ece. 
  5. ^ "MP and beauty queen back carers week". Rutland and Stamford Mercury. 2007-06-15. http://www.stamfordmercury.co.uk/news/mp_and_beauty_queen_back_carers_week_1_485212. 
  6. ^ "Error: no |title= specified when using {{Cite web}}". http://www.bollywoodmantra.com/picture/preeti-desai-september-kingfisher-calendar-2008-1/. 
  7. ^ "Error: no |title= specified when using {{Cite web}}". http://www.youtube.com/watch?v=ujzbidRVVFU. 
  8. ^ "NOISE (SHOR) Directed by Raj Nidimoru & Krishna DK". Mahindra Indo-American Arts Council Film Festival. November 2010. http://miaacfilmfest.org/OpeningNightGala.htm. 
  9. ^ Devansh Patel (18 April 2011). ""I am not considering Shor In The City as my debut film" - Preeti Desai". http://www.bollywoodhungama.com/slideshow/2011/04/18/883/index1.html. Retrieved 2011-04-21. 
  10. ^ Preeti Desai at the Internet Movie Database
  11. ^ "Shor In The City: Cricket inspires Bollywood". Sawf News. http://www.sawfnews.com/Bollywood/66675.aspx. Retrieved 2011-04-06. 
  12. ^ "Abhay Deol-Abhay with girlfriend Preeti Desai". The Times of India. 2010-01-14. http://photogallery.indiatimes.com/articleshow/5444807.cms. 

External links

Honorary titles
Preceded by
Danielle Lloyd
Preeti Desai Miss Great Britain
2006
Succeeded by
Gemma Garrett