| Type | rum |
|---|---|
| Manufacturer | Mohan Meakin Brewery |
| Country of origin | India |
| Discontinued | slated for December 2011 |
| Related products | List of Rums |
Old Monk is a vatted Indian dark Rum, blended and aged for 7 years. It is a dark rum with a distinct vanilla flavour similar to other spiced rums, with an alcohol content of 42.8%. It is produced by Mohan Meakin, based in Mohan Nagar, Ghaziabad, Uttar Pradesh, available in all parts of India.
There is no advertising whatsoever for the brand, its popularity depends on word of mouth and loyalty of customers. Old Monk is the third largest selling rum in the world. Old Monk has been the biggest Indian Made Foreign Liquor (IMFL) brand for many years.[1]
While the 7 years aged XXX rum grade is the most popular, there are the Supreme & Gold Reserve varieties which are gaining in popularity. These are aged for 12 years and are blended with highly matured spirits.The Supreme also comes in a special bottle, with the shape of a standing monk.The top part of the monk's head is the bottle cap, which also doubles up as a peg measure.
It is sold in four size variants 180 ml (quarter/ pauaa), 375 ml (half/ addha), 750 ml (commonly referred to as a "khamba" meaning "full bottle"), and a 1 liter bottle.
Old Monk had been awarded gold medals at Monde World Selections since 1982. Old Monk is also sold by some retailers in USA, UK, Japan, UAE and Canada.
Contents |
It has an alcohol content of 42.8% by volume.[3]
Old Monk is usually had with cola based beverages or Sprite.A squeeze of lime juice or a lemon wedge adds zest to the mix. A popular cocktail referred to as "Bellur Blockbuster" consists of mixing one fourth portion of Old Monk with one fourth portion of wine and half a portion of beer.