Nido

NIDO (also written 'Nido') is a powdered milk supplement manufactured by Nestlé. Although there is no age recommendation,[1] marketing is featured around children over three years of age with the tagline "Nutritious Milk for Growing Kids". Nido boasts a fortified formula that includes calcium and vitamin D, and is said to contribute to over twenty essential ingredients a growing child needs. The nutritionally-enriched product has become a competitor for other milk-based drinks. It also faces scrutiny from supporters of natural milk consumption, including those who promote breastfeeding.

Availability

Nido is available in Mexico, Asia, Middle East, most of Africa, most of South America and Canada. Nido is also available in some parts of the United States. Usually, Nido is found in most Wal-Marts in the Hispanic Foods aisle. It has also recently become available in the UK. Initially to be found only in the small ethnic grocers, now all the major supermarkets stock it, albeit in the ethnic / world food section. Also in Belgium, it can typically only be found at ethnic African grocers.

Other meanings

Nido (student living) is also a brand of independent student accommodation in the United Kingdom. Its first building opened in King's Cross, North London, in September 2007.

Nido is also Friskies' brand for bird and fish food in Spain.[2]

References

  1. ^ "Your Questions Answered - Nestle". Baby Milk Action. http://www.babymilkaction.org/resources/yqsanswered/yqanestle03.html. Retrieved 2007-11-15. 
  2. ^ "Nido website". Friskies Nestlé PetCare Spain. http://www.friskies.es/nido/index.html. Retrieved 2008-02-14.