The National Culture Policy introduced in 1970 in Malaysia, emphasised an assimilation of the non-Malays into the Malay ethnic group. However, during the 1990s Prime Minister Mahathir Mohamad rejected this approach, with his Bangsa Malaysia policy emphasising a Malaysian instead of Malay identity for the state.
Malaysian National Culture Policy is defined in the "1971 National Culture Policy". [1] It defines 3 principles as guidelines for 'national culture':