MindArk is a Swedish software company. It created Entropia Universe (formerly known as Project Entropia), a popular MMORPG-style online virtual universe. In partnership with American companies Nextpert and Neverdie Studios, it will launch the next generation 3D virtual world, Next Island in 2010. In partnership with Los Angeles-based SEE Virtual Worlds, LLC, Entropia will serve as the platform for the MMORPG based on the life of Michael Jackson, titled "Planet Michael." "Planet Michael" is slated to launch in late 2011.