| Type | Private |
|---|---|
| Industry | Computer software |
| Founded | 2002 (predecessor company founded in 1995) |
| Headquarters | Vancouver, BC, Canada |
| Key people | Vivek Thomas (President), Joseph Hui (VP of R&D) |
| Products | CRM Software |
| Revenue | $ 16.5 million (2006) |
| Website | www.maximizer.com |
Contents |
Maximizer Software provides customer relationship management CRM software for small and medium businesses (SMBs) and divisions of large enterprises through mobile devices, online or the desktop.
Maximizer Software is a member of the British Columbia Technology Industry Association.
The Maximizer product line was developed more than 20 years, as one of the original software makers of “personal information management” (PIM) and “contact management” software – precursors to the CRM solutions today. Maximizer offers CRM software (typically defined as software for sales, marketing, and customer service staff and managers to access customer information – for managing sales and relationships with customers).
Headquartered in Vancouver, British Columbia, Canada, Maximizer Software is a global business with offices and throughout the Americas, Europe/Middle East/Africa and Asia Pacific.
To date, Maximizer Software has sold over 1.6 million licenses to more than 120,000 customers in various industries, ranging in size from entrepreneurs to multi-national organizations, including: Hallmark Cards, HSBC, TD Securities, Gemcom, Ipsos, Vancouver Coastal Health, Royal LePage, and Cathay Pacific.
The company counts Microsoft and RIM (makers of BlackBerry) as key strategic alliance partners.
Maximizer CRM features sales force automation, marketing automation, email marketing and customer service solutions through mobile devices, the Web or Windows desktop.
On-premise:
Cloud-based:
Maximizer Software is a worldwide organization with business partners and offices in its three regions: Americas, Europe/Middle East/Africa (EMEA), Australia, New Zealand and Asia.
Maximizer markets and sells its products directly and through a network of Maximizer Business Partners (Accredited CRM Specialists).