Lifehacker

Lifehacker

Screenshot of Lifehacker as of July 6, 2011
URL lifehacker.com
Commercial? Yes
Type of site Blog
Registration Optional
Owner Gawker Media
Created by Gina Trapani
Launched January 31, 2005
Alexa rank 678 (January 2012)[1]

Lifehacker is a weblog about life hacks and software which launched on January 31, 2005. The site is owned by Gawker Media and covers Microsoft Windows, Mac, and Linux programs as well as time-saving tips and tricks. The staff updates the site about 18 times each weekday, with reduced updates on weekends. The Lifehacker motto is "Tips and downloads for getting things done."

In addition, Lifehacker has two international editions, Lifehacker Australia and Lifehacker Japan, which feature most posts from the U.S. edition along with extra content specific to local readers.[2]

Contents

Writers

Founding editor Gina Trapani was the sole Lifehacker blogger until September 2005, when two associate editors joined her.[3] Adam Pash is the current Editor-in-Chief,[4] joined by managing editor Jason Chen, and writers Adam Dachis, Whitson Gordon, Melanie Pinola, and Alan Henry.[5] Former associate editors include Kevin Purdy, Jason Fitzpatrick, Wendy Boswell, Rick Broida,[6] D. Keith Robinson,[7] Erica Sadun,[8] and Jackson West.[9] Former contributing editors include The How-To Geek,[10] and Tamar Weinberg.[11]

Lifehacker's frequent guest posts have included articles by Matt Haughey,[12] Eszter Hargittai,[13] Jason Thomas, Stewart Rutledge, Joe Anderson,[14] Jeff Jarvis,[15] Meg Hourihan,[16] and Erik Benson.

On January 16, 2009, Trapani resigned as Lifehacker's lead editor and Adam Pash assumed the position. Trapani continued to contribute a weekly column to the site after her departure, though the frequency of these articles has since decreased.[4]

Advertising

Lifehacker launched in January 2005 with an exclusive sponsorship by Sony. The highly-publicized ad campaign was rumored to have cost $75,000 for three months.[17] Gawker Media never confirmed this number, and the campaign ended after 2 months. Since then a variety of tech-oriented advertisers have appeared on the site.[18] As a commercial entity, the website is supported entirely by advertising.

Redesign

On Feb 7, 2011 at 6:59 AM Lifehacker redesigned their site with a cleaner layout. As well as adding new features such as flipping from one story to the next, and scrolling through headlines. Their post about the redesign is here: Hello World! This Is The New Lifehacker

Accolades

References

  1. ^ "Lifehacker.com Site Info". Alexa Internet. http://www.alexa.com/siteinfo/lifehacker.com. Retrieved 2012-01-02. 
  2. ^ Lifehacker AU Goes Live (August 28, 2007). Retrieved on August 31, 2007.
  3. ^ Gina Trapani (September 6, 2005). "Introducing Team Lifehacker, triple threat". Lifehacker.com. http://lifehacker.com/software/announcements/introducing-team-lifehacker-triple-threat-123872.php. Retrieved 2007-01-18. 
  4. ^ a b "Letter From The Editor: So Long and Thanks for All the Fish". Lifehacker. 2009-01-16. http://lifehacker.com/5132674/. Retrieved 2009-01-16. 
  5. ^ http://lifehacker.com/5732066/about-lifehacker-for-beta
  6. ^ "Farewell, Rick!". Lifehacker. 2007-05-11. http://lifehacker.com/software/announcements/farewell-rick-259724.php. Retrieved 2007-05-11. 
  7. ^ D. Keith Robinson (2006-05-31). "Ciao from Keith". Lifehacker. http://lifehacker.com/software/announcements/ciao-from-keith-177373.php. Retrieved 2007-01-25. 
  8. ^ "Lifehacker Guest Editor: Adam Pash". Lifehacker. 2005-11-02. http://lifehacker.com/software/announcements/lifehacker-guest-editor-adam-pash-134623.php. Retrieved 2007-01-25. 
  9. ^ "Jackson West is our Newest Associate Editor". 2008-11-05. http://lifehacker.com/5076437/jackson-west-is-our-newest-associate-editor-jason-rockin-weekends. Retrieved 2009-05-31. 
  10. ^ "Welcome Our New Contributing Editor, The How-To Geek". 2009-02-19. http://lifehacker.com/5156550/. Retrieved 2009-05-31. 
  11. ^ "Farewell to Tamar". 2008-10-17. http://lifehacker.com/5064793/farewell-to-tamar. Retrieved 2009-05-31. 
  12. ^ "Guest editor this week: Matt Haughey". Lifehacker. 2006-03-13. http://www.lifehacker.com/software/announcements/guest-editor-this-week-matt-haughey-160111.php. Retrieved 2007-07-09. 
  13. ^ "This Week s Guest Editor". Lifehacker. 2005-08-29. http://lifehacker.com/software/announcements/this-weeks-guest-editor-122649.php. Retrieved 2007-07-09. 
  14. ^ "This week's guest editor: Joe Anderson". Lifehacker. 2006-07-25. http://lifehacker.com/software/announcements/this-weeks-guest-editor--joe-anderson-189686.php. Retrieved 2007-07-09. 
  15. ^ "Special Report: Web 2.0 Conference". Lifehacker. 2005-10-06. http://lifehacker.com/software/web-2.0-conference/special-report--web-20-conference-129479.php. Retrieved 2007-07-09. 
  16. ^ "How to mouse goofy". Lifehacker. 2006-05-25. http://lifehacker.com/software/rsi/how-to-mouse-goofy-176290.php. Retrieved 2007-07-09. 
  17. ^ Mike Rundle (February 1, 2005). "Sony Paying $25k Per Month for Lifehacker Blog Sponsorship". businesslogs.com. http://businesslogs.com/advertising/sony_paying_25k_per_month_for_lifehacker_blog_sponsorship.php. Retrieved 2007-01-18. 
  18. ^ "Internal Surveys from July, 2006". Gawker Media. July 2006. http://gawker.com/advertising/demographics. Retrieved 2007-01-18. 
  19. ^ http://www.time.com/time/business/article/0,8599,1072872,00.html 50 Coolest Web Sites
  20. ^ http://www.time.com/time/business/article/0,8599,1222769,00.html 25 Sites We Can't Live Without
  21. ^ http://www.time.com/time/specials/packages/article/0,28804,1879276_1879279_1879285,00.html TIME: 25 Best Blogs 2009
  22. ^ http://news.com.com/2310-10784_3-0.html
  23. ^ http://wired.com/wired/archive/14.06/gina.html
  24. ^ http://2007.bloggies.com/
  25. ^ http://www.pcmag.com/article2/0,2704,2192058,00.asp
  26. ^ http://www.us.mensa.org/AM/TemplateRedirect.cfm?template=/CM/ContentDisplay.cfm&ContentID=13269

Further reading

External links