LeadBolt

LeadBolt
Type Private
Industry Mobile Advertising
Founded Sydney, Australia
Area served Worldwide
Website LeadBolt.com

LeadBolt is a mobile and web Advertising Network. The company was founded in 2010[1] in Sydney, Australia by Dale Carr.[2] Originally founded as a web focused CPA Network in the niche area of Content Locking, in 2011 it launched its mobile advertising platform.[3]

LeadBolt is positioned as a provider of premium performance ad types[4] contrasting itself with traditional banner ad networks like AdMob. Advertisers include Pepsi, Walmart and Groupon.[5] LeadBolt's premium ad types include Capture Forms, Install Offers, Interstitials, Surveys, Content Locks, Video Ads, Signup Forms and Notifications.[6] In December 2011, they launched their newest ad type, App Wall which needs no SDK and can be implemented within minutes.

Contents

People

Dale Carr: Founder and CEO. Before establishing LeadBolt, Dale founded the technology company, Mobile Data Group, with his brother Marc. The company was ranked #1 in the Deloitte Technology Fast 50 in 2007 with 3 year growth of 10,237%[7] and Deloitte Technology Fast 500 Asia Pacific in the same year.[8]

Recognition

References

  1. ^ Kovalesky, Brian. "StartUp Beat". http://startupbeat.com/sub/2011/05/qa_with_leadbolt_founder_and_ceo_id2319.html. Retrieved 5 May 2011. 
  2. ^ "Business Insider". http://www.businessinsider.com/author/dale-carr. 
  3. ^ "Ad Delivery and Content Monetization Leader, ‘Leadbolt,’ Launches ‘Thunder.Bolt UDK’". Yahoo News. 23 August 2011. http://news.yahoo.com/ad-delivery-content-monetization-leader-leadbolt-launches-thunder-141610456.html. 
  4. ^ "LeadBolt Releases Innovative New Visitor Match Tracking Feature for Advertisers". Yahoo News. 22 November 2011. http://news.yahoo.com/leadbolt-releases-innovative-visitor-match-tracking-feature-advertisers-080316765.html. 
  5. ^ BARRACATO, JOSEPH (11 September 2011). "NFL teams giving tryout to e-playbook". NY Post. http://www.nypost.com/p/news/business/high_tech_grid_skYfWygeKZwDc6fApZIPPK. 
  6. ^ "LeadBolt Solutions". LeadBolt. http://www.leadboltapps.com/web/solutions.php. 
  7. ^ "Next generation emerges in Deloitte Tech’ Fast 50". Deloitte. http://www.deloitte.com/assets/Dcom-Australia/Local%20Assets/Documents/Deloitte_Technology_Fast_50_Awards_Media_Release(2).pdf. Retrieved 16 November 2007. 
  8. ^ "Australian and Chinese ventures dominate Deloitte Technology Fast 500 Asia Pacific 2007 Awards". Deliotte. http://www.deloitte.com/view/en_AU/au/industries/tmt/d3596426b420e110VgnVCM100000ba42f00aRCRD.htm. Retrieved 14 December 2008. 
  9. ^ "Australia’s ‘coolest’ companies celebrate a remarkable year at 6th Annual Cool Company Awards". Anhill Magazine. http://anthillonline.com/australias-coolest-companies-celebrate-a-remarkable-year-at-6th-annual-cool-company-awards/. 
  10. ^ McAuley, Lisa. "2011 Premier's NSW Export Awards- Finalists announced". AIEX. http://www.export.org.au/_blog/AIEx_News/post/2011_Premier's_NSW_Export_Awards-_Finalists_announced/. 
  11. ^ "Finalists in the 2011 ActionCOACH My Business Awards". mybusiness. http://www.mybusiness.com.au/news/announcement-finalists-in-the-2011-actioncoach-my-business-awards. 
  12. ^ "25+ Classy Mobile ad Networks For Your Mobile Site". web developer juice. http://www.webdeveloperjuice.com/2010/08/24/25-classy-mobile-ad-networks-for-your-mobile-site/. 
  13. ^ "Anthill’s SMART 100: Readers’ Choice Revealed". Anthill Magazine. 31 May 2011. http://anthillonline.com/anthills-smart-100-readers-choice-revealed-2011/. 

External links