City of license | Highland Village, Texas |
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Broadcast area |
Dallas-Fort Worth Metroplex/Sherman/ Denison/Gainesville/ Ardmore |
Branding | The Word 100.7 FM |
Frequency | 100.7 MHz |
First air date | 1987 as KRJT |
Format | Christian Talk |
ERP | 98,000 watts |
HAAT | 606 meters |
Class | C |
Facility ID | 6560 |
Callsign meaning | The Word (a reference to the Bible) |
Former callsigns | KRJT (1987-2000) KLTY (2000) |
Owner | Salem Communications |
Sister stations | KLTY, KSKY |
Webcast | Listen Live |
Website | www.thewordfm.com |
KWRD-FM is a Christian radio station with studios located in Irving, Texas, United States. Their slogan is "The Word". KWRD-FM is a service of Salem Communications and broadcasts on 100.7 FM.
KWRD-FM specializes in "infomercials" as well as Christian talk show programs involving well-known Christian personalities such as James Dobson and Alistair Begg.
KWRD-FM should not be confused with KWRD (AM) and is not owned by the company that owns KWRD.
KPXI (100.7 MHz) of Overton simulcast KWRD-FM of Salem Communications until early 2009. The FCC approved the transfer of KPXI to Jerry T. Hanszen of Carthage, Texas.
In 1997, Salem Communications bought KEWS 94.9 of Arlington, Texas and made it into a Christian Talk format as KWRD-FM The Word 94.9. KWRD-FM moved to 100.7 on December 22, 2000 by trading places with sister station KLTY.
KWRD-FM's former general manager Peter Thomson helped Salem start the station in 1997. Thomson previously ran the sales department for KLTY 94.1 (Christian music) from 1990 to 1996. Peter Thomson worked at 94.9 KHYI of Arlington under the name "Sunny in the morning". Scott Wilder and Lauren Lintner joined The Word in 1997 to do a talk show in the afternoon. They both previously worked at KLTY.
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