City of license | Salmon, Idaho |
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Branding | The Heart of Idaho |
Frequency | 960 kHz |
First air date | 1959 |
Format | Adult Contemporary |
Power | 1,000 watts (day) 56 watts (night) |
Class | D |
Facility ID | 71527 |
Callsign meaning | Sawtooth Recreation Area[1] |
Affiliations | ABC Radio |
Owner | Salmon River Communications |
Sister stations | KSRA-FM |
Website | KSRA Online |
KSRA (960 AM) is a radio station broadcasting an Adult Contemporary music format. Licensed to Salmon, Idaho, USA, the station is currently owned by Salmon River Communications. It features programming from ABC Radio.[2]
KSRA-AM signed on in 1959 and was owned by David and Elizabeth Ainsworth. They sold the station in 1969. The station's FM sister station, KSRA-FM, signed on in 1979.
Current owners James and Cindy Hone purchased the station in 2000. The Hones have modernized the station in many ways and have announced "big plans" for KSRA in the near and distant future.
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