| City of license | Clovis, New Mexico |
|---|---|
| Broadcast area | Clovis area |
| Branding | Mix 107.5 |
| Frequency | 107.5 MHz |
| Format | Hot Adult Contemporary |
| ERP | 100,000 watts |
| HAAT | 165.0 meters |
| Class | C1 |
| Facility ID | 64495 |
| Former callsigns | KZZO (1984-1993) KERC (1993-1994) KPWX (1994-1995) KSMX (1995-2007) |
| Affiliations | CNN Radio |
| Owner | Rooney Moon Broadcasting, Inc. |
| Website | heymix.com |
KSMX-FM (107.5 FM) is a radio station broadcasting a Hot Adult Contemporary format. Licensed to Clovis, New Mexico, USA, the station serves the Clovis area. The station is currently owned by Rooney Moon Broadcasting, Inc. and features programing from CNN Radio.[1]
The station went on the air as KICA-FM in 1981. The station was sold to Triton Broadcasting in 1982, and the call letters were changed to KCPK (K-Clovis-Portales-K108). The station was sold to Tabor Broadcasting in 1984 (Jim Tabor once PD of KLIF Dallas, WSGN Birmingham, and owner of KINT AM/FM El Paso). Calls were changed to KZZO on 1984-09-04. KZZO was an adaptation of "ZOO". There was a well known Dallas Texas station called KZEW, and the station studios were located at 1000 Sycamore across the street from the Clovis Zoo. on 1993-09-01, the station changed its call sign to KERC, on 1994-03-01 to KPWX, on 1995-07-25 to KSMX, on 2007-09-24 to the current Ksmx.[2]
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