City of license | Denver, Colorado |
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Broadcast area | Denver–Boulder |
Branding | 95.7 The Party |
Slogan | Mile High Hit Music |
Frequency |
95.7 HD2 for "Pride Radio" |
First air date | 1968 |
Format | Rhythmic Top 40 |
ERP | 100,000 watts |
HAAT | 346 meters |
Class | C0 |
Facility ID | 48967 |
Callsign meaning | ParTy (The second T substitutes for the Y) |
Former callsigns | KMYR (1968-1975) KHOW-FM (1975-1976, 1980-1983, 1991–1993) KXKX (1976-1980) KPKE (1983-1987) KSYY (1987–1991) KHIH (1993–2000) KFMD (2000–2005) KMGG (2005–2006) |
Owner | Clear Channel Communications (Citicasters Licenses, Inc.) |
Sister stations | KBCO, KBPI, KHOW, KKZN, KOA, KRFX, KTCL |
Webcast | Listen Live |
Website | 957theparty.com |
KPTT (95.7 FM) is a commercial radio station located in Denver, Colorado airing a Rhythmic Top 40 music format branded as "95-7 The Party".
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KPTT signed on in 1968 as MOR KMYR, which originally was at 95.5 before moving to its current signal in 1970. They would go through a succession of contemporary music formats as KHOW-FM (1975–76, 1980–83, and 1991–93), KXKX (1977–80), KPKE (1983–87) and KSYY (1987–91). By 1993, they would pick up the smooth jazz format and calls as KHIH. KHIH previously was on 94.7 FM until Salem purchased the station in 1993 and dropped it for a Religious format. (The smooth jazz format would later be picked up by KCKK 104.3 in September 2000). The station was owned by Jacor Communications at this time.
In September 2000, Clear Channel would flip the station to Top 40 Mainstream as KFMD, "95.7 KISS-FM" giving the market its first regular Top 40 outlet since 1997. But after four years, their attempts at taking out both rhythmic Top 40 KQKS and adult Top 40 KALC would work against them, resulting in KFMD flipping to KMGG, a Hispanic Urban format known as "Mega 95-7" in April 2005.
KMGG was also one of 4 FM stations targeting the Mile High City's Hispanic population, the other three being KJMN, KKCS and KXPK. But unlike the latter 3, KMGG was more focused on the bilingual-speaking second and third generation Hispanics. They managed to take advantage of KQKS' decision to hold off on certain Reggaeton and Hispanic hip-hop tracks. However, this didn't help the stations ratings, as it was continually ranked low in the Arbitron ratings.
On September 18, 2006 at Midnight, after ending their "Sunday Night Sabor" show, KMGG flipped to KPTT, a Rhythmic Adult Contemporary format targeting females ages 25–49 and billed themselves as "95-7 The Party." Their first song was P!nk's "Get The Party Started". When it was airing the format, it was more hip-hop friendly (and at times, even leaning towards a Rhythmic Top 40), playing old school and some disco and R&B, mostly trying to target Denver's White, Hispanic, and small African-American audiences. The station aired a Sunday-Thursday night slow jams program called "Between The Sheets". The station also served as the Denver outlet for Whoopi Goldberg's syndicated morning show,[1] which was produced by Premiere Radio Networks, whose parent company Clear Channel also owns KPTT. The show was discontinued in 2008 when Whoopi quit the show.
On May 15, 2009, due to low ratings,[2] the station flipped back to Top 40 (CHR). Morning show host Issa, who took over the morning drive slot after the cancellation of Whoopi's show, was moved to middays and was replaced by Johnjay & Rich, who are syndicated from KZZP in Phoenix, Arizona. There is also another top 40 station in Denver that arrived before KPTT's flip to top 40, which is KONN (now KDHT-FM), owned by Max Media. By March 2010, KPTT shifted to Rhythmic Top 40 altogether, thus putting it in direct competition with KQKS. On November 1, 2010, Johnjay & Rich were dropped from morning drive and were replaced with a music-intensive morning show hosted by former night host Chino. At the same time, the station introduced a new logo, which is loosely based on KYLD in San Francisco.
Most of the station's airstaff is voicetracked out of KYLD. The current airstaff includes Chino (6AM-10AM), Issa (local) (10AM-3PM), Deuce (local) (3PM-7PM), and Nessa (7PM-Midnight).
This radio station, at least part-time, simulcasts with KIBT in Fountain, CO in the Colorado Springs market. The signal is delayed a few seconds for KIBT.
In July 2006 KPTT's HD2 subcarrier signed on with a format focusing on Spanish Oldies. In September 2006 they replaced the format with KPTT's previous Hispanic rhythmic format. Currently, they carry "Pride Radio" on their HD2 channel, which airs upbeat dance music and targets the LGBT community.
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