City of license | Auburn, Washington |
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Broadcast area | Seattle metropolitan area |
Branding | Latino 1210 |
Frequency | 1210 kHz |
Format | Spanish Hits |
Power | 27,500 watts (day) 10,000 watts (night) |
Class | B |
Facility ID | 33683 |
Former callsigns | KASY (1958-1989) KBSG (1989-2002) KNWX (2002-2005) KWMG (2005-2007) KTBK (2007-2011) |
Former frequencies | 1220 kHz (1958-1989) |
Owner | Bustos Media (Bustos Media Of Seattle License, LLC) |
KMIA (1210 AM) is a radio station broadcasting a Spanish hits format. Licensed to Auburn, Washington, USA, it serves the Seattle metropolitan area. The station is currently owned by Adelante Media Group. The station began as KASY in 1958 (broadcasting on 1220 AM), running an MOR format until 1989[1]. It was then a simulcast of KBSG until around 2002, before changing to a business format as KNWX, the former callsign of KTTH until 2001, from 2002-2004 before switching to the regional Mexican format, first as KWMG and later as KTBK.
The station switched to a Spanish popular hits format on November 7, 2011, calling itself "Latino 1210" and operating under the call letters of KMIA.
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