KKVU

KKVU
City of license Stevensville, Montana
Broadcast area Missoula, Montana
Branding Fresh 104.5
Slogan "Missoula's Best Variety Of Fresh Music"
Frequency 104.5 (MHz)
First air date May 5, 2005
Format Adult Top 40
ERP 14,500 watts
HAAT 635 meters
Class C0
Owner Spanish Peaks Broadcasting
Website fresh1045.com

KKVU (104.5 FM, "Fresh 104.5") is a commercial radio station licensed to Stevensville, Montana, serving the Missoula, Montana area, owned by Spanish Peaks Broadcasting. KKVU airs a Adult Top 40 music format and is one of two stations in the market with the same format competing for listeners, the other being KMSO-FM. They are also one of several stations in the United States that are using the trademarked "Fresh FM" handle, along with KOIT-FM/San Francisco, WBEB/Philadelphia, and WWFS/New York City, but unlike the other 3 KKVU is the only one that is an Adult Top 40 as opposed to the Mainstream Adult Contemporary direction KOIT, WWFS and WBEB offers.

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