| City of license | Cedar Park, Texas |
|---|---|
| Broadcast area | Austin-Round Rock metropolitan area |
| Branding | "93-3 KGSR" |
| Slogan | "Music First" |
| Frequency | 93.3 MHz (also on HD Radio) |
| Translator(s) | 102.7 K274AX (Austin, relays HD3) |
| First air date | 1986 |
| Format | Adult Album Alternative HD2: Local music HD3: Comedy |
| ERP | 100,000 watts |
| HAAT | 587 meters |
| Class | C |
| Facility ID | 23604 |
| Callsign meaning | "KG StaR" (reference to former new age "Star 107" format) |
| Former callsigns | KBTS-FM (1986-1992) KMXX (1992-1996) KAJZ (1996-1998) KLNC (1998-2001) KXMG (2001-2003) KDHT (2003-2009) |
| Owner | Emmis Communications (Emmis Austin Broadcasting Company, LP) |
| Sister stations | KBPA, KLZT, KLBJ-FM, KLBJ (AM), KROX |
| Webcast | KGSR Webstream |
| Website | KGSR Online comedy1027.com (HD3) |
KGSR is an Adult Album Alternative formatted broadcast radio station licensed to Cedar Park, Texas, serving the Austin-Round Rock metropolitan area. KGSR is owned and operated by Emmis Communications and has undergone changes over time in its music selection and signal. [1].
The station began in 1961 as tiny KLEN-FM (later KIXS-FM) a small local station serving Killeen and the Fort Hood area. During daylight hours the station was simulcast on AM 1050, now KRMY. In 1986, KIXS upgraded its signal to reach Austin while still covering Killeen and relaunched as KBTS "B-93. It was an immediate success but a merger with competing top 40 KHFI forced a series of format and call letter changes including KMMX adult contemporary, KLNC country, KAJZ smooth jazz and all 70s.
By 2001, the station returned to Top 40, this time as Dance-intensive KXMG as "Mega 93.3". It was also at this time that the ownership changed the city of license to Cedar Park.
In 2003, Emmis acquired the station and in the process evolved toward a R&B/Hip-Hop direction as KDHT "Hot 93.3".
On November 17, 2009, KDHT began stunting, leading to speculation that it would flip to Talk, but on November 20, 2009, Emmis revealed that KGSR would move over to the 93.3 frequency to start a 10-day simulcast until December 1, when KGSR's 107.1 signal takes a Regional Mexican format as KLZT.
On December 13, 2010 KGSR began simulcasting on FM translator K274AX 102.7 FM Austin, TX. This lasted until October 20, 2011 when K274AX switched to a comedy format, relaying KGSR-HD3.
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