KBWD

KBWD
City of license Brownwood, Texas
Branding Magic 1380
Frequency 1380 kHz
First air date 1941[1]
Format Adult Contemporary
Power 1,000 watts (day)
500 watts (night)
Class B
Facility ID 7321
Callsign meaning Brownwood
Affiliations Citadel Media
Owner Brown County Broadcasting Co.
Sister stations KOXE

KBWD (1380 AM, "Magic 1380") is a radio station licensed to serve Brownwood, Texas, USA. KBWD was launched in 1941 as the first radio station in Brownwood.[1] The station is currently owned by the Brown County Broadcasting Company.

KBWD broadcasts an adult contemporary music format, including some programming from Citadel Media.[2]

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