| City of license | Carson City, Nevada |
|---|---|
| Broadcast area | Reno,NV |
| Branding | "Swag 97.3" |
| Slogan | Hip-Hop and R&B |
| Frequency | 97.3 (MHz) |
| First air date | 1972 |
| Format | erp = 87,000 watts |
| HAAT | 644 meters |
| Class | C |
| Facility ID | 53706 |
| Callsign meaning | SwaGG |
| Former callsigns | KKBC-FM (?-1980) KKBC (1980-1984) KWNZ (1984-2004) KZTQ (2004-2011) |
| Owner | Americom Broadcasting |
| Webcast | Listen Live |
| Website | www.swag973.com |
KSGG is a commercial radio station located in Carson City, Nevada, broadcasting to the Reno, Nevada area on 97.3 FM. KSGG is broadcasting a Mainstream Urban format but plays one or two pop songs once in a while. It is branded as "Swag 97.3" and its biggest Competition is Rhythmic Station KWYL "Wild 102.9" and KLCA "Alice 96.5."
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On August 30, 2011 KZTQ (moved to 93.7 FM Sun Valley, NV) changed their call letters to KSGG and began stunting towards a new format, landing at Rhythmic CHR as "Swag 97.3." This marks a return to the format on this signal, as it was the original format of KWNZ during the 1990s and early 2000s prior to relocating to the 93.7 signal in 2004.[1]
| Call sign | MHz | City of license | Facility ID |
Power (W) |
Height (m) |
Class |
Additional Information |
|---|---|---|---|---|---|---|---|
| K221AR | 92.1 | Hawthorne, Nevada | 42706 | 50 | 937 | D | FCC |
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