Inseparability

Inseparability is used in marketing to describe a key quality of services as distinct from goods. Inseparability is the characteristic that a service has which renders it impossible to divorce the supply or production of the service from its consumption.[1]

Other key characteristics of services include perishability, intangibility and variability.

References

  1. ^ Michael J. Thomas, Gower Handbook of Marketing p377, Gower Publishing Ltd., 1995. ISBN 0566074419