Type | Locally owned subsidiary |
---|---|
Industry | Fast food |
Founded | Moncton, New Brunswick (1977) |
Headquarters | Truro, Nova Scotia |
Products | Pizza, Garlic Fingers, OvenSubs, Donairs |
Website | http://www.greco.ca |
Greco Pizza Restaurant is a franchise restaurant chain consisting of over 170 restaurants in Eastern Canada, whose menu is highlighted by pizza delivery. The first restaurant opened in 1977 in Moncton, New Brunswick as Greco Donair...and Pizza. In 1981 the franchise rights were sold to Grinner's Food Systems Limited.
Many of the locations in rural areas are "Greco Express" outlets, typically part of a motel, convenience store, or other existing retail location. Greco pizza is also sold on select transborder and domestic Air Canada flights.
Since 1995, Greco has marketed itself using the telephone number 310-30-30. From 1995 to the early 2000s, this number was pronounced in an official jingle as "three one oh, three oh, three oh". In the early 2000s, this was changed to say "three ten, thirty thirty".
Greco bills itself as the largest pizza chain in Atlantic Canada[1] and is arguably the dominant pizza chain in the region, with the exception of the St. John's area, where local non-chain pizza shops are predominant, and where Greco currently has no locations, despite attempting to break into the market twice, in the early 1990s and the mid-2000s.