| Geneva Carr | |
|---|---|
| Born | May 6, 1971 Jackson, Mississippi USA |
| Years active | 1997-present |
Geneva Carr (born May 6, 1971) is an American television and stage actress, with an extensive acting resume, yet is best known for her role of the "mom" in AT&T Mobility's mobile phone commercials.[1]
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"Carr is the star" of a series of notable television commercial advertisements for AT&T's telephone service.[1] She "plays the mom of two sons and wife of a laid-back husband."[1] In one well-noted ad, "Carr quickly retrieves a set of rollover minutes, depicted as little orange and white clocks, from a yard sale that her family is hosting. A woman is bargaining to buy them, but when Carr realizes the rollover minutes are on the table, she grabs them and says they are not for sale. 'In these days, we can't afford to be wasteful,' she says."[1] The marketing of "ongoing value has had success ...."[1] The telephone company "intends to continue with Carr and crew and the existing theme for at least another ad ...."[1] Carr represents the "typical customer" of the service.[1]
Carr's first credited role according to Internet Movie Database was in an episode of Spin City. She also appeared in an episode of Sex and the City as one of the nurses present at the birth of Miranda Hobbes' son, Brady.
Carr has had two recurring roles: Faith Yancy on Law & Order: Criminal Intent, and Caroline Guiles on Third Watch. Prior to her recurring role on CI, Carr also made appearances on Law & Order: Special Victims Unit and Law & Order: Trial by Jury.