FilmFlex

FilmFlex, is a UK pay-per-view movie service, which is a joint venture between Sony and The Walt Disney Company.^[1]

Contents 1 Virgin Media 1.1 Virgin Media Online Movies 1.2 Penny Movies Festival 2 Film4oD 3 References 4 External links

Virgin Media

FilmFlex makes up part of Virgin Media's "On Demand" video on demand system. FilmFlex has been available on Virgin since January 2005 and saw over 11 million films watched on demand in 2009.^[2][3] FilmFlex replaced Front Row which was a near video on demand pay-per-view service which was initially available on analogue cable from 1997, switching to digital when digital cable services launched from late 1999 onwards.

FilmFlex provides over 500 movies some of which are available in HD (high definition), which are available at any time for the viewer to watch when they want to. Viewers can search for a movie by title, genre, cast or director. Once a movie has been ordered it can be viewed any time within the next 24 hours before it has to be paid for again. The movie can also be viewed as many times as the viewer likes within the 24 hours for no additional cost. Once viewers are watching a movie they have full control over it by the use of pause, rewind and fast forward functions, much like a DVD.

All genres of movies are available ranging from Hollywood blockbusters to action, adventure, horror, comedy, romance and classic movies.

From the 16th May 2007, 21 of the 22 James Bond movies are available to view on FilmFlex. From the 1962 Dr. No, all the way through to the 2006 Casino Royale.

Virgin Media Online Movies

On 26 April 2010, Virgin Media announced the launch of its first online movies service: Virgin Media Online Movies.^[3] All rentals will offer unlimited streamed views for 48 hours so viewers can pause, rewind and watch again, plus the film can be watched wherever the account holder logs on. Virgin Media Online Movies is powered by FilmFlex Movies Ltd., the service is delivered over the web using Microsoft Silverlight and will initially present movies in standard definition.^[4] A HD version of the service is in testing, though there is no word on when it might become available.

Penny Movies Festival

From 30 March 2007 Virgin Media ran a movies promotion called the ‘Penny Movies Festival’. The promotion was run over five weeks and each week focused on a different genre. Week one: blockbusters, week two: family favourites, week three: cult classics, week four: comedy, week five: action adventure.

Each week viewers could vote on the Virgin Media website for their favourite movie out of a selection of 15 movies and the winning movie would be available to view on the On Demand service, during the next week for the price of 1p.

The festival returned in 2008.

Film4oD

Channel 4 partnered with FilmFlex to launch an online video on-demand service for Film4.^[5] Film4oD, which officially launched on 1 November 2010, has more than 500 films available for 48-hour rental online.

References

External links

• Official website including Film Listings and Contact Info
• Virgin Media Online Movies
• Film4oD
• Unofficial Virgin Media info Film listings and schedules in PDF and XPS formats
• Filmflex Ratings Currently available movies listed by ratings according to Rotten Tomatoes, Metacritic etc

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