Eataly

Eataly
Industry Restaurants, grocery store
Founded 2007
Founder(s) Oscar Farinetti
Website Eataly (in Italian)
Eataly New York

Eataly is a high-end Italian food market/mall chain which first opened in Turin, Italy, in January 2007.[1] A New York City Eataly opened in August 2010.

Contents

Turin

In January 2007, Italian businessman Oscar Farinetti converted a closed vermouth factory in Turin into the first location of Eataly.[2] Eataly is located in the Lingotto district of Torino, and is easily accessible via the Lingotto metro station. The New York Times has described it as a "megastore" that "combines elements of a bustling European open market, a Whole-Foods-style supermarket, a high-end food court and a New Age learning center."[3] Farnetti planned early on that additional stores would open elsewhere in Italy and in New York.[3]

New York

The Eataly in New York City is located near Madison Square Park,[4][5] and owned by a partnership including Mario Batali, Lidia Bastianich and Joe Bastianich.[6] It is over 50,000 square feet (4,600 m2) in size,[7] and opened with a large amount of press coverage on August 31, 2010.[8][9][10][11]

Batali has described the place as a grocery store with tasting rooms. Mayor Michael Bloomberg attended the opening, praising Eataly for creating 300 new jobs.[12] Two weeks after opening, there were still lines extending down Fifth Avenue to get into the store[13] and it has since been very positively reviewed by the press.[14][15][1]

The New York Eataly was originally planned for a smaller space near Rockefeller Center.[16]

Other locations

The chain has additional locations in Italy, a few in Tokyo, and it is also scouting for other locations as of 2010.[17]

References

  1. ^ a b Rackl, Lori (15 September 2010) Losing yourself in Eataly: Part learning center/grocery store/eatery, this emporium of Italian fare is Disney World for foodies, Chicago Sun-Times
  2. ^ Kummer, Corby. The Supermarket of the Future, The Atlantic (May 2007)
  3. ^ a b Tardi, Alan (24 October 2007) Spacious Food Bazaar in Turin Plans Manhattan Branch, The New York Times
  4. ^ Sifton, Sam (19 October 2010) Eataly Offers Italy by the Ounce, The New York Times
  5. ^ Ferretti, Elena (19 October 2010) Inside Mario Batali's "Eataly", Fox News Channel
  6. ^ Eataly in NYC is an Innovative Italian Business Model, Gather.com, August 25, 2010
  7. ^ Spartos, Carla (25 August 2010) Welcome to Eataly: A huge new marketplace in the heart of Manhattan gives New Yorkers a taste of Italy — without the flight, New York Post
  8. ^ Raphael Brion (25 August 2010) Welcome to Eataly, a 50,000 Sq. Ft. Italian Culinary Funhouse, Eater (New York)
  9. ^ EATALY OPENS: Batali, Bastianich & Co.'s Mega-Temple Of Italian Food, Revealed (PHOTOS), The Huffington Post, August 31, 2010
  10. ^ Fabricant, Florence (27 July 2010) Eataly, an Italian Food Hall, Opening Soon, The New York Times
  11. ^ Eataly prende per la gola anche gli americani, La Stampa (in Italian), August 2, 2010
  12. ^ DiGregorio, Sarah (1 September 2010) Even Michael Bloomberg Showed Up for Eataly's Opening, The Village Voice
  13. ^ Sutton, Ryan (15 September 2010) Batali’s Packed Eataly Hawks $193 Pork, Negronis: Ryan Sutton, Bloomberg
  14. ^ Platt, Adam (3 October 2010) Big Italy: Eataly brings the European-food-hall concept to the States, New York (magazine)
  15. ^ Martineau, Chantel (13 October 2010) Robert Sietsema at Manzo in Eataly, The Village Voice
  16. ^ Fabricant, Florence. Eataly Finally Set to Arrive, The New York Times, February 3, 2009
  17. ^ Bain, Jennifer (20 May 2010) Bain: Is Toronto ready for the Eataly phenomenon?: Oscar Farinetti weighs Toronto as a possible site for his Eataly vision, Toronto Star

External links