| BookIt.com | |
|---|---|
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BookIt.com Logo |
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| Motto | "You Know What To Do." |
| Industry | Travel services |
| Founded | 2000 |
| Headquarters | Panama City Beach, Florida |
| President | Bud Finlaw |
| Website | www.BookIt.com |
BookIt.com is a privately-held online travel agency headquartered in Panama City Beach, Florida[1].
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Founded in 2000 by founder and President Bud Finlaw, BookIt.com enables users to plan and book travel products including hotel, cruise, airline and vacation packages. It operates in more than 100 destinations worldwide and maintains offices throughout the United States, Mexico and the Caribbean[2].
The company originally launched as ReservationSystem.com, and in addition to its primary website, operates several affiliate travel websites including SpringBreakRooms.com[3].
BookIt.com became one of the first privately held corporations online to begin competing on a national and international scale in the travel industry. Bookit.com has evolved its travel technology to include its services throughout the United States, Caribbean, Mexico and Central America[4].
In April 2008, BookIt.com adapted FROM™ Technology (Fast-Relevant-Origin-Method), a patent-pending pricing methodology with a search feature that generates deals instantly, displays relevant prices and automatically uses the closest airport to the user’s current I.P. address to find deals. FROM™ ranks travel deals based on factors that include user rating, popularity of the destinations from each users’ point of origin, internal marketing ratings, rankings of the property manager and the number of mouse “clicks” on the destination’s websites.
June 6, 2008