| Type | Subsidiary of Newell Rubbermaid |
|---|---|
| Industry | Stationery |
| Predecessor | Eagle Pencil Company |
| Founded | 1969 |
| Founder(s) | Daniel Berolzheimer |
| Headquarters | Lichfield, England |
| Products | Writing instruments, art materials |
| Parent | Newell Rubbermaid |
| Website | www.berol.co.uk |
Berol is a British company that manufactures pencils, pens and other stationery items, based in Lichfield, England. Established in 1969, its handwriting pen, used in many British schools, is now more than 25 years old.
Berol has been part of Newell Rubbermaid since 1995.
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The Eagle Pencil Company was founded by Daniel Berolzheimer, a Bavarian immigrant, in 1856 opening a pencil shop in New York City. Further acquisitions on a world-wide basis meant that the Eagle Pencil name no longer fitted a Company with such a diverse product range, therefore 1969 saw a name change to Berol Limited.[1] [2] [3] In 1986, Empire bought the Berol Corporation making an office supply superpower swimming in pencils, which was then called "Empire-Berol". In 1995, the Sanford Corporation (which has been a division of Newell Rubbermaid since 1992) acquired Empire-Berol, where it has remained since. [4] The brand is now marketed as Berol by Papermate
Berol's product lines include: [5]
| Category | Range of products |
|---|---|
| Art and craft | Paints, acrylics, pastels, oil pastels, inks, crayons, adhesives, mediums |
| Writing instruments | Pencils, colouring pencils, colouring pens, markers, sharpeners |