| Type | Public |
|---|---|
| Industry | Media |
| Founded | 1996 |
| Headquarters | Technology Park Malaysia, Kuala Lumpur, Malaysia Tokyo, Japan |
| Area served | Malaysia Brunei |
| Key people | Dato' Haji Badri Masri Ralph Marshall Dato' Mohamed Khadar Merican |
| Products | Pay TV services Programming Content |
| Revenue | RM 3,258 million MYR (10% FY 2010) |
| Parent | Usaha Tegas Group Holdings Bhd |
| Subsidiaries | Astro Malaysia Holdings Sdn Bhd Astro Overseas Ltd |
| Website | http://www.astroplc.com/ |
Astro Holdings Sdn Bhd is a Malaysia investment holding media and entertainment company that began in the form of a pay digital direct broadcast satellite radio and television service, Astro.
Contents |
Astro Holdings Sdn Bhd is a company incorporated in Malaysia with its principal place of business at the Administration Building of the All Asia Broadcast Centre, located in Technology Park Malaysia.
Since its establishment, it expanded to provide management services to its subsidiaries. The company is dedicated and engaged in content creation, aggregation and distribution activities, including the provision of direct-to-home subscription television, radio broadcasting services, library licensing, multimedia interactive services, magazine publishing, Malaysian film production, talent management, creation of computer animation, interactive content and television content distribution. It is Malaysia's largest pay television provider.
In 1996, a state-of-the-art digital All Asia Broadcast Centre was constructed at Bukit Jalil. At the same time, the MEASAT satellite network began with the launch of MEASAT 1. The new pay-television service named Astro launched and started broadcasting with 22 television channels and 8 music channels. The launch of more MEASAT satellites from 1998 onward allowed Astro to begin expanding its services.
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