North is one of the four cardinal directions, specifically the direction that, in Western culture, is treated as the fundamental direction:
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The word north is related to the Old High German nord, both descending from the Proto-Indo-European unit ner-, meaning "left" (or "under"). (Presumably a natural primitive description of its concept is "to the left of the rising sun".)
Latin borealis is from Greek boreas "north wind, north", in mythology (according to Ovid) personified as the son of the river-god Strymon, and father of Calais and Zetes; septentrionalis is from septentriones, "the seven plow oxen", a name of Ursa Maior. Greek arktikos "northern" is named for the same constellation (c.f. Arctic).
Other languages have sometimes more interesting derivations. For example, in Lezgian kefer can mean both 'disbelief' and 'north', since north of Muslim Lezgians there are areas inhabited by non-Muslim (until recently) Caucasian peoples, such as Avars and Chechens; as well as pagan Turkic peoples. In many languages of Mesoamerica, 'north' means also 'up'.
Magnetic north is of interest because it is the direction indicated as north on a properly functioning (but uncorrected) magnetic compass. The difference between it and true north is called the magnetic declination (or simply the declination where the context is clear). For many purposes and physical circumstances, the error in direction that results from ignoring the distinction is tolerable; in others a mental or instrument compensation, based on assumed knowledge of the applicable declination, can solve all the problems. But simple generalizations on the subject should be treated as unsound, and as likely to reflect popular misconceptions about terrestrial magnetism.
The visible rotation of the night sky around the visible celestial pole provides a vivid metaphor of that direction corresponding to up. Thus the choice of the north as corresponding to up in the northern hemisphere, or of south in that role in the southern, is, prior to world-wide communication, anything but an arbitrary one. On the contrary, it is of interest that Chinese and Islamic culture even considered south as the proper top end for maps.
In Western culture:
While the choice of north over south as prime direction reflects quite arbitrary historical factors, east and west are not nearly as natural alternatives as first glance might suggest. Their folk definitions are, respectively, "where the sun rises" and "where it sets". Except on the Equator, however, these definitions, taken together, would imply that
Reasonably accurate folk astronomy, such as is usually attributed to Stone Age peoples or later Celts, would arrive at east and west by noting the directions of rising and setting (preferably more than once each) and choosing as prime direction one of the two mutually opposite directions that lie halfway between those two. The true folk-astronomical definitions of east and west are "the directions, a right angle from the prime direction, that are closest to the rising and setting, respectively, of the sun (or moon).
Being the "default" direction on the compass, North is referred to frequently in Western popular culture. Some examples include:
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