Star Alliance

Star Alliance
Launch date 14 May 1997
Members Full 21
Non-voting 3
Pending 4
Destinations Airports 975
Countries 162
Annual passengers (m) 499.96
Annual RPK (G) 990.24
Fleet size 3,359
Management Jaan Albrecht (CEO)
Website www.StarAlliance.com

[1]

Star Alliance is the world's first and largest airline alliance. Founded in 1997, its name and emblem represent the five founding airlines, Air Canada, Lufthansa, Scandinavian Airlines System, Thai Airways International, and United Airlines. Star Alliance has since grown considerably and now has 21 full and 3 regional members, with another four expected to become full members by 2009.

Contents

Customer service

Codeshare flights between these airlines are, for the most part, seamless. This tight cooperation led to suspicions of anti-competitive behavior, and the alliance was investigated by the European Union as a virtual merger of its members. Indeed, some speculated that if government regulations were relaxed, the members would merge into a single corporation[2], although no evidence has yet materialized. Prior to Star Alliance, Northwest Airlines and KLM were operating together as the forerunners of the modern airline alliance system since 1993, although there had been even earlier pairings and groupings of airlines for decades on a less formal level. The creation of Star Alliance was a milestone in airline history because of its size. It sparked the formation of rivals, notably SkyTeam and Oneworld.

The alliance developed the "regional" concept in 2004, which helps Star Alliance penetrate individual markets with the regional participation of smaller carriers. Regional Star Alliance members have to be sponsored by an existing full Star Alliance member.

Star Alliance members now fly 18,100 daily flights to 975 airports in 162 countries with a fleet of 3,359 aircraft. Its members carried a total of 405.7 million passengers with a turnover of US$95.3 billion in 2006. The alliance's market share is 28% of the global market based on revenue passenger kilometers (RPK). All Star Alliance carriers combined employ over 401,577 pilots, flight attendants, and other staff. Star Alliance was voted best airline alliance in the Skytrax 2007 World Airline Awards.[3]

Membership history

Co-location (move under one roof)

Star Alliance members SAS, Lufthansa, Austrian (with Star Alliance livery), and Air China (in the field) using Terminal 3-E of Beijing Capital International Airport as part of the Move Under One Roof program to co-locate alliance members.

Logo on aircraft

Some Star Alliance members paint some of their planes with the Star Alliance livery, usually featuring a white fuselage with "Star Alliance" signature written across and a black tailfin with the Star Alliance logo. Singapore Airlines however, is the only member to not paint the tail of star alliance aircraft. Instead they paint it with the SIA logo. Asiana Airlines was the first Star Alliance member to paint their aircraft in Star Alliance livery. Aircraft painted in the airlines' own livery have the Star Alliance logo painted behind the cockpit. The logo has a diameter of approximately 70 cm.

Member airlines

Starting in 2004, Star Alliance has divided its member airlines into "full members" and "regional members". Before being accepted as a regional member, airline must be sponsored by a full member. Full members may have some affiliate airlines (that either are owned by or are in a contractual relationship with a Star Alliance full member). Affiliate airlines fall under full member umbrella in respect to the Star Alliance rules, policies and benefits. All of the affiliate airlines grant Star Alliance frequent flyer benefits, and usually feature the Star Alliance logo on their aircraft, public relation materials and advertisement. In some cases (such as Air New Zealand link airlines and bmi regional) the branding of the "parent" full member may be so strong as to mean passengers are unaware of the affiliate's independent existence.

Full members and their affiliates

Spanair Airbus A320 at Frankfurt International Airport with the Star Alliance logo
Austrian's B777-200ER taxiing
United Airlines Boeing 777-200 landing
Air China's B757-200 plane with the Star Alliance logo, seen at Beijing Capital International Airport in December 2007
Air New Zealand aircraft at Wellington Airport with the Star Alliance logo
Thai Airways International is one of the founding members of Star Alliance
Name Logo Country Joined millon passengers per year Affiliates
Air Canada Flag of Canada Canada Founder 32,0 Flag of CanadaAir Canada Jazz
Flag of CanadaAir Georgian
Flag of CanadaCentral Mountain Air
Lufthansa Flag of Germany Germany Founder 62,9 Flag of GermanyLufthansa Regional
Flag of GermanyAugsburg Airways
Flag of GermanyContact Air
Flag of GermanyEurowings
Flag of GermanyLufthansa CityLine
Flag of ItalyAir Dolomiti
Flag of ItalyLufthansa Italia (from Feburary 2009)
SAS Scandinavian Airlines Flag of Norway Norway
Flag of Denmark Denmark
Flag of Sweden Sweden
Founder 25,4
Thai Airways International Flag of Thailand Thailand Founder 20,0
United Airlines Flag of the United States United States Founder 68,4 Flag of the United StatesTed - Ceases Operation January 6, 2009; Flights and Fleet merges into United Mainline
Flag of the United StatesUnited Express
Air New Zealand Flag of New Zealand New Zealand 1999 12,5 Flag of New ZealandAir Nelson
Flag of New ZealandEagle Airways
Flag of New ZealandMount Cook Airline
All Nippon Airways Flag of Japan Japan 1999 49,6 Flag of JapanAir Nippon
Flag of JapanAir Central
Flag of JapanAir Japan
Flag of JapanAir Next
bmi Flag of the United Kingdom United Kingdom 2000 10,6 Flag of the United Kingdombmi Regional
Austrian Airlines Group Flag of Austria Austria 2000 10,8 Flag of AustriaLauda Air
Flag of AustriaTyrolean Airways
Singapore Airlines Flag of Singapore Singapore 2000 19,0
LOT Flag of Poland Poland 2003 4,3 Flag of PolandEuroLOT
Asiana Airlines Flag of South Korea South-Korea 2003 11,8 Flag of South KoreaAir Busan
Spanair Flag of Spain Spain 2003 11,2
US Airways Flag of the United States United States 2004 66,0 Flag of the United StatesUS Airways Express
TAP Portugal Flag of Portugal Portugal 2005 7,8 Flag of PortugalPortugalia
South African Airways Flag of South Africa South Africa 2006 7,7 Flag of South AfricaSA Express
Flag of South AfricaSA Airlink
Swiss International Air Lines Flag of Switzerland Switzerland 2006 12,2 Flag of SwitzerlandSwiss European Air Lines
Shanghai Airlines Flag of the People's Republic of China China 2007 7,5
Air China Flag of the People's Republic of China China 2007 34,0
EgyptAir Flag of Egypt Egypt 2008 7,8 Flag of EgyptEgyptAir Express
Turkish Airlines Flag of Turkey Turkey 2008 20,0 Flag of TurkeyAnadolujet
Flag of TurkeySunExpress

Regional members

Name Logo Country Joined millon passengers per year Affiliates
Adria Airways Flag of Slovenia Slovenia 2004 1,0
Blue1 Flag of Finland Finland 2004 1,79
Croatia Airlines Flag of Croatia Croatia 2004 1,58

Future members

Probable future members

Former members

Mexicana aircraft with Star Alliance livery seen in 2003. No longer a member, Mexicana left Star Alliance in 2004.

Premium status

Star Alliance has two premium levels, Silver and Gold, based on a customer's tier status in a member carrier's frequent flyer program. Each of the member and regional airlines recognizes Star Silver/Gold status, with a few exceptions (mainly pertaining to airport lounge access). The statuses have no specific requirements of their own; membership is based solely on the frequent flyer programs of individual member airlines. Many member airlines also have an additional premium status beyond Gold which is not recognised across Star Alliance.

Star Alliance Silver

Star Alliance Silver status is awarded to customers who have reached a premium level of a member carrier's frequent flyer program.

Benefits of Star Alliance Silver membership:

Some airlines also offer the following to Silver members:

Membership tiers granting Star Alliance Silver:

The lowest qualification criteria for a Star Alliance Silver status is 10,000 status miles earned during one calendar year with Thai's Royal Orchid Plus program [4] awarding a status valid for a full two years.

Star Alliance Gold

Star Alliance Gold status is awarded to customers who have reached a high level of a member airline's frequent flyer program.

Benefits of Star Alliance Gold membership:

Some airlines also offer the following to Gold members:

Membership tiers granting Star Alliance Gold:

The lowest qualification criteria for a Star Alliance Gold status is 35,000 status miles earned during one calendar year with Air Canada's Aeroplan program awarding a status valid for one year from March of the next year.

Another carrier offering a similar level for Star Alliance Gold status qualification is Turkish Airlines. Turkish Airlines Miles and Smiles Classic Plus cardholders who earn 40,000 status miles within 12 consecutive months are eligible to become Elite members, thereby earning Star Alliance Gold status. [5] Turkish Airlines Elite status is valid for two years. Miles and Smiles members who are residents of Turkey can renew their Elite level membership by earning 30,000 qualifying miles within one year of earning elite status or 45,000 miles within two years of earning elite status. Miles and Smiles members residing outside of Turkey are eligible for elite status renewal if they accrue 25,000 miles within one year of gaining elite status or 37,500 within two years  – the lowest re-qualification criteria for a Star Alliance Gold status.

Effective 1st October 2008, accumulating 40,000 miles over two calendar years in Asiana Airlines Club Programme will gain Gold status, with a renewal requirement of 40,000 miles in two calendar years.

Photo gallery of the Star Alliance livery

References

External links