Marriott International

Marriott International
Type Public (NYSE: MAR)
Founded May 15, 1927 in Washington, D.C.
Headquarters Flag of Maryland Bethesda, Maryland, United States
Key people J. W. "Bill" Marriott, Jr. Chairman and CEO
William Shaw President and CEO
Mary Kaufmann Vice President and Consultant
Industry Hospitality, Tourism
Products Hotels, resorts
Revenue US$ 13.3 billion (2008)
Net income US$ 696 million (2008)
Employees 151,000 (2008) [1]
Website www.marriott.com (USA)

Marriott International, Inc. (NYSEMAR) is a worldwide operator and franchisor of a range of value and luxury hotels and related lodging facilities. Marriott currently has 2,300 accommodation properties in North America alone.[2]

Its heritage can be traced to founder J. Willard Marriott's experience as a Mormon missionary and later operating a root beer stand. He and his wife, Alice, opened the stand in Washington, D.C., in 1927. The Key Bridge Marriott in Arlington, Virginia is Marriott International’s longest operating hotel, and will celebrate its 50th anniversary in 2009.[3] Today, Marriott International has about 3,150 lodging properties located in the United States and 67 other countries and territories.

Marriott's operations are grouped into the following five business segments:

Contents

History

Singapore Marriott Hotel

Marriott International was formed in 1992 when Marriott Corporation split into two companies, Marriott International and Host Marriott Corporation. In 2002 Marriott International began a major restructuring by spinning off many Senior Living Services Communities (which is now part of Sunrise Senior Living) and Marriott Distribution Services, so that it could focus on hotel ownership and management. The changes were completed in 2003.[5]

Marriott International headquarters in the Bethesda area of unincorporated Montgomery County, Maryland, United States
Marriott Hotel Zürich, Switzerland
Marriott Hotel at Frankfurt Trade Fair in Frankfurt, Germany

In April 1995, Marriott International acquired a 49% interest in the Ritz-Carlton Hotel Company LLC.[6] Marriott International believed that it could increase sales and profit margins at the Ritz, a troubled chain with a significant number of properties either losing money or barely breaking even. The cost of Marriott's initial investment was estimated to be about $200 million in cash and assumed debt. The next year, Marriott spent $331 million to take over the Ritz-Carlton Atlanta and buy a majority interest in two properties owned by William Johnson, a real estate developer who had purchased the Boston Ritz Carlton in 1983 and expanded his Ritz holdings over the next twenty years.

The Ritz began expansion into the lucrative timeshare market among other new initiatives made financially possible by the deep pockets of Marriott, which also lent its own in-house expertise in certain areas. There were other benefits for Ritz-Carlton flowing from its relationship with Marriott, such as being able to take advantage of the parent company's reservation system and buying power. The partnership was solidified in 1998 when Marriott boosted its interest in Ritz-Carlton to 99 percent. By 1999 revenues from the 35 hotels it operated around the world totaled about $1.4 billion.

Marriott International owned Ramada International Hotels & Resorts until its sale on September 15, 2004 to Cendant. It is the first hotel chain to serve food that is completely free of trans fats at all of its North American properties.[2][7]

In 2005, Marriott International and Marriott Vacation Club International comprised two of the 53 entities that contributed the maximum of $250,000 to the second inauguration of President George W. Bush.[8] [9] [10]

On July 19, 2006, Marriott announced that all lodging buildings they operate in the United States and Canada would become non-smoking beginning September 2006. "The new policy includes all guest rooms, restaurants, lounges, meeting rooms, public space and employee work areas."[11]

Great America

Marriott originally owned Six Flags Great America, which at the time was called Marriott's Great America. The theme park, located outside of Chicago in Gurnee, Illinois, opened on May 29 1976 to celebrate the American Bicentennial. It consisted of six Americana-themed areas: Carousel Plaza, Hometown Square, The Great Midwest, Yankee Harbor, Yukon Territory and Orleans Place. It owned a similar park in Santa Clara, California, also called Marriott's Great America. Both parks originally featured a replica of Mariott's first Hot Shoppe restaurant.

Marriott, keeping true to its hotel roots, wanted customers referred to as "guests." Staff members had a strict code for personal appearance and upkeep of the required costume, as well as a trademark send-off for all ride operators: "Thank you for riding, and we hope you enjoy the rest of your day here at Marriott's Great America." The park also featured the famous "American Eagle," a wooden roller coaster with a steep drop which still remains a staple ride to this day. Marriott sold Great America to the Six Flags company at the end of the 1984 season.

Human Rights Policy

The Marriot Hotel chain has published a 'Human Rights Policy Statement' which states its "commitment to conduct its business in a manner consistent with these principles within the company's sphere of influence" and that it “endeavors to conduct its business activities in a manner that it is free from complicity in human rights abuses.”[12] According to Marriot New York City spokeswoman, Kathleen Duffy, that in reference to this policy the Marriot has in the past cancelled events by a group linked with David Duke.[13] After the Marriot New York agreed to host a dinner on 17 November 2008 by the Hebron Fund, a group that seeks to raise money for Israeli settlers in Hebron and the Occupied Territories, it was criticised by human rights group Adalah-USA for violating its own human rights policy.[14]

Marriott Brands

Full Service Lodging

Select Service Lodging

Extended Stay Lodging

Timeshare

References

External links