Yellowworld

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Yellowworld.org is an Asian American political organization founded in January 2002. It originally began as a community "blog" for Asian Americans on LiveJournal, and later officially launched on May 8, 2002 under its own domain. Since then, its website has attracted about 6,500 members, who have contributed over 480,000 posts in its forums.[1] The forums are led by a moderating group of 23 administrators and moderators.[2]

[edit] Online grassroots advocacy

In May 2003, Yellowworld.org began Project SARSfund, on online donation to purchase medical supplies and equipment for health workers in China battling the SARS epidemic.[2]

In February 2003, Yellowworld.org joined other Asian American advocacy organizations in denouncing U.S. Congressman Howard Coble's endorsement of Japanese American internment during World War II and launched RemoveCoble!, calling for his resignation as Chair of the House Subcommittee on Crime, Terrorism and Homeland Security.[2][3][4]

In November of 2002, Yellowworld.org helped launch the Justice for Anna Guo campaign, a collaborative effort of Yellowworld.org, the Chinese American Citizens Alliance (CACA), the Asian Pacific American Bar Association (APABA) and Assemblymember Judy Chu (D-Monterey) to bring about justice for a 14-year old girl shot three times by police yet convicted for felony assault.[2][5]

In October 2002, Yellowworld.org launched one of the most successful Asian online advocacy campaigns ever -- Project Anti-Disguise, a campaign to raise awareness about costume manufacturer Disguise, Inc. and their racist mask, "Kung Fool." In only eight days, over 8,300 people signed the campaign site's online petition, calling for the immediate recall of the costume, while generating nationwide television, print, and radio media coverage. By the end of the eighth day of the campaign, Disguise, Inc. issued a nationwide recall of "Kung Fool" and its major retailers -- Walmart, Spencer Gifts and Party City -- capitulated, pulling the product from their shelves.[2][6][7][8]

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