Yellowikis
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Yellowikis is a defunct MediaWiki website collecting basic information about businesses. The web site no longer exists. This information includes basic contact details such as company name, address, websites, and telephone numbers, as well as internal Yellowiki wikilinks to competitors.
Some users also enter a number of codes including a two letter country code as well as an International Standard Industrial Classification, North American Industry Classification or US Standard Industrial Classification. Some users are also adding geocodes and Skype ids.
Yellowikis was launched in January 2005. As of February 2006, the Yellowikis main page had been translated into more than 20 different languages.
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[edit] Legal issues
A commercial business listing company, Yell Group demanded that the founders of Yellowikis, Paul Youlten and Rosa Blaus, shut down the site claiming that Yellowikis was "passing itself off" as being associated with Yell.com and that people would confuse the two organisations.[1][2][3] This might be considered to be anti-competitive. Yell's claim is given considerable weight by the slogan on Yellowiki's front page that they are "Yellow Pages for the 21st Century" although in their public protestations, Yellowikis claim that they are not trying to create association between themselves and Yellow Pages.[4]
However, a European court has already ruled that the two-word phrase "Yellow Pages", when used within Europe, cannot be considered the property of a single company. This might be seen as a demonstration of poor trademark registration rules, rather than an attempt at "passing off". Since "yellow pages" is a phrase used around the world to differentiate commercial listings from "white pages", non-commercial listings, it is almost universally treated as a genericized trademark that has long since passed into the public domain.
From 9 October to 14 October 2006, the domain address redirected to the new Owikis website, which stated "The trademark dispute between Yell Limited and Paul Youlten concerning the Yellowikis website has been satisfactorily resolved". On 15 October, however, the Yellowikis website reappeared, with the explanation that United Kingdom users would have to use Owikis, with the word Yell from the domain name and the color yellow from the logo; international users could continue to use Yellowikis. As of May 2008, the Owikis site is not yet available.
[edit] References
- ^ Legal threat to wiki listing site. BBC News (Wednesday, 12 July 2006). Retrieved on 2006-07-12.
- ^ Bobbie Johnson. "Teenager faces action over listings website", The Guardian, Guardian News and Media Ltd, 2006-08-02.
- ^ Jane Hoskyn. "Yell threatens to sue wiki rival", vnunet.com, VNU Business Publications Ltd, 2006-07-14.
- ^ The Yellowikis Community (2006). Response to Yell. Yellowikis. Retrieved on 2006-07-14.
[edit] Further reading
- "Business Information in Wiki Format", ResearchBuzz, 2005-06-22.
- "Yellowikis", Competia, 2005-07-26.
- A wiki worth watching. totalitarianism today. Retrieved on 2005-10-07.
- S.Tabani. Why I think Yellowikis is a good idea. site spotlight. Retrieved on 2006-01-16.
- Emily Chang's eHub. eHub. Retrieved on 2005-10-09.
- Richard MacManus (2005-10-15). Yellowikis - A Case Study of a Web 2.0 Business, Part 1.
- Richard MacManus (2005-10-16). Yellowikis: a Web 2.0 Case Study, Part 2 - Industry Disruption and The Competition.
- Richard MacManus (2005-10-17). Yellowikis: Demonstrating Web 2.0 principles.
- "New Media: Who are the real winners now we've all gone Wiki-crazy?", The Independent, 2006-06-26.
- Yell threatens to shut down Yellowikis from Wikinews, 2006-07-05