WYNA
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| WYNA | |
| City of license | Calabash, North Carolina |
|---|---|
| Broadcast area | Myrtle Beach |
| Branding | 104.9 BOB-FM |
| Slogan | "We Play Anything" |
| Frequency | 104.9 MHz |
| Format | Variety Hits |
| Owner | Qantum of Myrtle Beach (Qantum of Myrtle Beach License Company, LLC) |
| Sister stations | Mix 97.7, Q 107.1, Gator 107.9 |
| Website | http://www.1049bobfm.com |
WYNA is known as "104.9 BOB FM", is a Variety Hits radio station in the Myrtle Beach, South Carolina radio market.
[edit] History
While located in Tabor City, North Carolina, this station played Country music for most of the 80s and 90s, except for a brief time when the station played adult contemporary music starting in 1986 (this was preceded by stunting with marching band music). The WYNA call letters were chosen because the station was originally imaged as "Winner 104.9". The station went dark by 1995 and remained dark until a city of license change to Calabash, North Carolina was accomplished. In January 1999, "Cool 104.9" was born.
In January 1999, after an increase from 3000 to 25,000 Watts and a move to Myrtle Beach, and after stunting with classical music, WYNA became "Cool 104.9", a rhythmic oldies station. Later, rock was added to the music mix. Eventually, WGTN-FM in Georgetown, South Carolina, began airing the same programming as "Cool 100.7".
For several years before WYNA changed to the current format in 2006, the two stations were hot adult contemporary, and WGTN-FM continued with that format.
In February 2008, Qantum Communications announced the purchase of 104.9 BOB-FM for $5 Million. [1] The purchase allowed Qantum to change its station WQSD from a similar format.
[edit] References
- ^ "Coastal Grand Mall Seeks Expansion," The Sun News, Feb 7, 2008.
[edit] External References
- WYNA Official Website
- Query the FCC's FM station database for WYNA
- Radio Locator information on WYNA
- Query Arbitron's FM station database for WYNA
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