WYLD-FM
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WYLD-FM | |
City of license | New Orleans, Louisiana |
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Broadcast area | New Orleans metropolitan area |
Branding | WYLD FM 98 |
Slogan | The Best from Back in the Day & Today |
Frequency | 98.5 (MHz) (Also on HD Radio) 98.5 HD-2 for Smooth Jazz |
First air date | 1960s |
Format | Urban Adult Contemporary |
ERP | 97,800 watts |
HAAT | 300 meters |
Class | C0 |
Facility ID | 11972 |
Callsign meaning | Play on the word WILD |
Owner | Clear Channel Communications |
Sister stations | KYRK, WNOE, WODT, WQUE, WRNO, WYLD (AM) |
Webcast | Listen Live |
Website | http://www.wyldfm.com/ |
WYLD-FM, known as WYLD FM 98, is a very successful Urban Adult Contemporary outlet in New Orleans, Louisiana. The Clear Channel Communications station operates at 98.5 megahertz. Its current slogan is "The Best From Back In The Day & Today."
[edit] History
WYLD-FM, which began its life as WWOM-FM (companion to WWOM (AM)), was better known as Top 40 WIXO ("98.5 - a little cooler than normal"), which made its debut in 1972 after it was converted into the format by its new owner, where it enjoyed a brief but successful run.
In 1974, WIXO flipped call letters to WYLD-FM and began its successful run as an Urban Contemporary outlet after the format was shifted over from WYLD (AM). But by the late 1980s it got into a battle with WQUE-FM, which would last until 1992 when it became Q93's sister station and in the process evolved to its current format as an Urban Adult Contemporary. Today it carries the syndicated Tom Joyner Morning Show.
[edit] External links
- FM 98 WYLD's website
- Website Review
- Query the FCC's FM station database for WYLD
- Radio Locator information on WYLD
- Query Arbitron's FM station database for WYLD
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