WYKZ

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WYKZ
City of license Beaufort, South Carolina
Broadcast area Savannah, Georgia
Branding 98.7 the River
Slogan The Best Variety of Yesterday and Today!
Frequency 98.7 MHz
First air date 1978
Format Adult Contemporary
ERP 100,000 watts
Class C1
Callsign meaning Former branding in the early '90s as Kiss FM
Owner Clear Channel Communications
Website [http://www.987theriver.com

WYKZ is a Soft AC radio station owned by Clear Channel in Savannah, Georgia, with the branding "98.7 The River - The Best Variety Of Yesterday & Today!" The station's studio is located on Alfred St. in Savannah and transmitter is located near Sun City, South Carolina.

The station began broadcasting in the late 1970s as a station primarily for Beaufort County, WBEU-FM. 98.7 upgraded its tower in the early '80s and began targeting Savannah as Adult Contemporary WQLO "98.7 Lite FM". The station was known as "Kiss 98.7" for most of the 1980s before adopting its current name in the early 1990s.

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